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赋能经济民生,厦门国际银行多举措激活消费引擎新动能
He Xun Wang· 2025-06-19 01:48
Core Viewpoint - Consumption is a crucial engine for economic growth and a key element in promoting domestic circulation, reflecting the direct needs of people's quality of life. Xiamen International Bank actively responds to the national strategy of "expanding domestic demand and promoting consumption" by leveraging consumer loans as a key tool to activate consumption potential [1] Group 1: Consumer Loan Initiatives - Xiamen International Bank is implementing consumer loan discount activities to stimulate consumption, offering preferential interest rates and distributing over 5,000 discount coupons to eligible customers. The bank aims to exceed 30 billion yuan in personal consumer loan issuance by 2025 [2] - The bank has launched various marketing campaigns focused on daily consumption scenarios, such as transportation and entertainment, to inject new vitality into the consumption market [2] Group 2: Product Optimization and Service Enhancement - The bank continuously optimizes personal consumer loan products, introducing flexible repayment options and a streamlined online renewal process to meet diverse customer needs [3] - The bank's housing loan services are comprehensive, supporting various scenarios such as mortgage transfers and providing exclusive services for overseas Chinese and residents from Hong Kong, Macau, and Taiwan [4] Group 3: Payment Services and Consumer Benefits - Xiamen International Bank has enhanced payment convenience by offering a range of specialized credit card benefits tailored to different consumer groups, improving the overall consumer experience [5] Group 4: Consumer Protection and Safety Measures - The bank emphasizes consumer rights protection and collaborates with local law enforcement to ensure customer fund security, while also conducting financial education and anti-fraud campaigns to enhance consumer awareness [6] - The bank is committed to fulfilling its social responsibility by activating consumption engines and creating a safe consumption environment, thereby contributing to economic circulation and improving residents' quality of life [6]