Group 1 - The "Meta Universe Street" named "Yuanjie Neo World" officially opened in Shanghai, integrating gaming IP industry and urban consumption [1] - The core commercial entity, Xinyao·Guanghuan Live, spans 100,000 square meters, offering a complete ecosystem for secondary dimension consumption, including various cultural landmarks and themed stores [2] - Major gaming companies such as Tencent, NetEase, and miHoYo are establishing a presence in the area, contributing to the production of high-quality content [2] Group 2 - The Xu Hui District Game Industry Service Center has launched new incubators to support game enterprises from startup to growth phases, aiming to create a new generation of innovative entrepreneurial clusters [2] - The "Yuanjie Summer Carnival" will take place from July 18 to August 17, featuring various themed events and activities to promote popular IP merchandise [3]