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观察|热卖黔西南,惠州荔枝凭什么?
Nan Fang Nong Cun Bao· 2025-06-29 09:00
Core Viewpoint - The event held in Qianxinan, Guizhou, showcased Huizhou lychee, promoting agricultural cooperation and consumer engagement between Guangdong and Guizhou, leading to significant sales and market interest [4][10][12]. Group 1: Event Overview - The "2025 Guangdong-Guizhou Cooperation to Assist Farmers and Promote Consumption" event took place in Qianxinan, attracting over 102,000 visitors and generating more than 1 million yuan in on-site sales [3][4]. - Huizhou lychee enterprises presented various high-quality lychee varieties, including Guiwei and Nuomici, to local consumers, enhancing their experience [5][6][10]. Group 2: Market Impact - All 10 participating Huizhou lychee companies sold out their products at a retail price of 15 yuan per jin, indicating strong market demand [38]. - The event aimed to educate local consumers about different lychee varieties, as the local market primarily recognized only the "Feizixiao" variety [50][62]. Group 3: Agricultural Collaboration - The collaboration between Huizhou and Qianxinan is part of a broader initiative to enhance agricultural cooperation, with Huizhou lychee being positioned as a key product in this partnership [11][12][90]. - The event also served as a platform for local farmers in Qianxinan to learn advanced planting techniques from Huizhou, potentially increasing their income [67][75]. Group 4: Future Prospects - The successful introduction of Huizhou lychee into the Qianxinan market is expected to pave the way for further expansion into broader markets, including the Greater Bay Area and beyond [63][64]. - The event highlighted the potential for Qianxinan to develop its own lychee industry, with local farmers beginning to cultivate lychee varieties introduced from Huizhou [70][80].