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广发银行精准发力乡村振兴 以金融“活水”润泽丰收大地
Core Viewpoint - Guangfa Bank is actively implementing financial services for rural revitalization through innovative financial products and service models, aiming to enhance agricultural strength, rural beauty, and farmers' wealth during the eighth Chinese Farmers' Harvest Festival [1] Group 1: Focus on Industrial Revitalization - Guangfa Bank's Zhengzhou branch has adopted an innovative intellectual property pledge financing method to address the financing difficulties faced by a local edible oil company, successfully approving a credit limit of 5 million yuan [2] - In the western mountainous area of Henan, the bank has launched a "finance + e-commerce + industry" integration model to support the local apple industry, helping villagers sell quality apples worth over 1.2 million yuan [2] Group 2: Innovative Service Models - The Jinan branch of Guangfa Bank has enhanced financial service accessibility and precision for the livestock industry by using a "product combination + scene embedding" approach, approving a financing limit of 30 million yuan for a core enterprise and its upstream farmers [3] Group 3: Technology Empowering Finance - The Changchun branch has introduced a fully online farmer loan product leveraging big data analysis, allowing farmers to apply and receive funds on the same day, with nearly 3.2 billion yuan in loans issued to over 40,000 local farmers [4] Group 4: Financial Knowledge Promotion - Guangfa Bank's branches are actively organizing financial education campaigns in rural areas to enhance farmers' risk awareness and financial literacy, focusing on topics such as fraud prevention and safe electronic payment usage [5] - The bank aims to continue providing innovative financial products and precise service models to inject financial vitality into rural revitalization efforts [5]