Group 1 - The core theme of the report highlights three main travel trends for the Spring Festival: traditional cultural experiences, ice and snow tourism, and winter escape destinations [1][2] - Major historical cities such as Beijing, Guangzhou, Chengdu, Xi'an, and others are attracting attention for traditional cultural tourism, with activities like temple fairs and making intangible cultural heritage crafts being popular among tourists [1] - Ice and snow tourism is seeing a peak in destinations like Harbin, Changchun, and Xinjiang, with nearly 80% of ice tourism users coming from southern regions, particularly from major cities like Beijing, Shanghai, and Jiangsu-Zhejiang [1] Group 2 - Southern destinations such as Hainan, Guangdong, and Yunnan are preferred by northern tourists seeking to escape the cold, with high demand for island leisure, hot spring vacations, and wellness tourism [2] - The report indicates a growing trend towards deeper and fragmented travel experiences during the 9-day Spring Festival holiday, with Tuniu users averaging 5.9 days of travel, an increase of 1.1 days compared to the previous year [2] - For domestic travel, users spent an average of 2.9 days on nearby trips and 5.6 days on long-distance trips during the holiday [2]