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钱大妈启动上市:递表港交所推进IPO
Sou Hu Cai Jing· 2026-01-13 09:49
Core Viewpoint - Qian Dama International Holdings Limited has officially submitted its prospectus to the Hong Kong Stock Exchange, marking a significant step towards its IPO process, which has attracted attention from both the industry and capital markets [1] Company Overview - Qian Dama's core product offerings include three main categories: animal protein, fruits and vegetables, and cold chain processed foods, with pork being a flagship product [3] - As of September 2025, Qian Dama has established nearly 2,938 stores nationwide, creating a community fresh food retail network that has maintained a leading market share in South China, Central China, Southwest China, and Hong Kong and Macau regions for five consecutive years, ranking first in the total transaction volume in the domestic fresh food industry [3] Business Model and Supply Chain - The company's rise is attributed to its differentiated model innovation and comprehensive supply chain support, having established the "daily fresh model" as its core competitive advantage since opening its first community store in Shenzhen in 2013 [4] - Qian Dama has implemented a unique discount clearance mechanism, starting with a 10% discount at 7 PM, decreasing by 1% every 30 minutes, and offering unsold products for free by 11:30 PM, effectively addressing high inventory and loss issues in the fresh food industry [4] - The company has built a "farm-to-table" supply chain infrastructure with 16 temperature-controlled warehouses covering over 220,000 square meters, connecting a deep direct sourcing network [4] - Collaborating with over 120 logistics companies, Qian Dama operates more than 800 refrigerated trucks daily, achieving delivery of fresh products to stores within 24 hours, with pork taking only 6 hours from slaughterhouse to table [4] Industry Context - The community fresh food sector is experiencing rapid growth, with the domestic community fresh food channel expected to reach 1.7 trillion yuan in 2024, and a projected compound annual growth rate of 15.5% over the next five years [6] - Qian Dama's IPO is seen as a necessary step following its scale development and a symbolic action for leading players in the community fresh food industry to connect with capital [6] - The market anticipates that Qian Dama's store network, supply chain efficiency, and industry position will be key highlights during its IPO process, with post-IPO capital potentially aiding its expansion and upgrade in the community fresh food sector [6]