Core Viewpoint - Ferrari is choosing to advance its electric vehicle (EV) strategy with the introduction of its first all-electric model, the "Elettrica," while other luxury brands are slowing down their electrification efforts [1][3]. Group 1: Product Development and Strategy - The "Elettrica" is not a supercar but a practical four-seat GT, aimed at expanding Ferrari's customer base rather than converting existing fuel vehicle owners [3][4]. - Ferrari's CEO, Benedetto Vigna, emphasizes the brand's commitment to delivering unique driving pleasure through electric technology [3]. - The development team believes that electric vehicles can enhance driving characteristics, interior space, and visibility, attracting customers who typically wouldn't consider a Ferrari [3][4]. Group 2: Technical Specifications - The "Elettrica" will feature a total output power exceeding any previous Ferrari road car, with four electric motors producing a combined output of over 986 horsepower [12]. - The vehicle can accelerate from 0 to 100 km/h in 2.5 seconds and reach a top speed of approximately 309 km/h [12]. - The battery pack has a capacity of 122 kWh, with a WLTC range exceeding 530 km and a maximum charging power of 350 kW [15]. Group 3: Design and Innovation - The design of "Elettrica" is a collaboration with Jonathan Ive's design firm, Lovefrom, known for iconic Apple products [7]. - The vehicle's layout allows for complete torque distribution to all four wheels, enhancing agility and stability [14]. - An innovative sound system will provide a unique auditory experience, reflecting the dynamic driving experience [10][11]. Group 4: Market Position and Challenges - Despite initial hesitations and market readiness concerns, Ferrari is committed to launching the "Elettrica" to meet the expectations of both new and existing customers [24]. - The company has previously explored hybrid technologies and is now transitioning to fully electric models, marking a significant shift in its strategy [22][24].