Core Viewpoint - A serious traffic accident involving a luxury Rolls-Royce vehicle owned by prominent automotive influencer Chen Zhen has raised questions about the vehicle's insurance coverage and the brand's declining sales in the Greater China region [1][2][3]. Group 1: Accident Details - The accident occurred on October 3 in Beijing, with initial investigations indicating that Chen Zhen is fully responsible for the incident [1]. - The vehicle involved is a Rolls-Royce Spectre, which has an official guide price of 5.75 million yuan (approximately 575 million) and a market price starting at 4 million yuan for used models [1][2]. - There are allegations from netizens suggesting that the vehicle may have been driving in the wrong direction, but local traffic police declined to comment on the matter [2]. Group 2: Insurance Controversy - Chen Zhen previously stated that he only purchases mandatory traffic insurance, which has a compensation limit of 2,000 yuan for property damage, raising concerns about the potential repair costs for the severely damaged vehicle [2][3]. - An industry expert noted that if comprehensive insurance had been purchased, the annual cost for the Spectre would be around 200,000 yuan, and without it, repair costs could approach the price of a new vehicle, potentially leading to the car being declared a total loss [3]. Group 3: Rolls-Royce Sales Performance - Rolls-Royce has experienced a decline in sales in the Greater China region, with a reported 23% decrease in sales during the first five months of 2023 compared to the previous year [4]. - Despite a record global delivery of 6,032 vehicles in 2023, projections for 2024 indicate a drop to 5,712 vehicles, marking a 5.3% decline and ending a three-year growth streak [3][4]. - The brand has faced multiple controversies in recent years, impacting its image and sales, including backlash over promotional content that was deemed inconsistent with its luxury branding [4].