Core Insights - The sixth Yangtze River Delta International Cultural Industry Expo has commenced, showcasing over 1,500 exhibitors and emphasizing the theme of "cultural empowerment" [1][3] Group 1: Economic Growth and Trends - The Yangtze River Delta region is leveraging digital economy and humanistic economy to create a globally significant modern cultural industry ecosystem [3] - According to the "Yangtze River Delta Cultural Industry Development Blue Book," from 2020 to 2024, the revenue and total profit of regulated cultural enterprises in the region have maintained high growth rates, averaging 7.7% and 27.6% respectively [3] - The new cultural formats have shown remarkable performance, with an average revenue growth rate of 38.1%, becoming a key driver of rapid development in the cultural industry [3][6] Group 2: Innovative Exhibits and Engagement - The expo features innovative exhibits such as the "Drama Convenience Store," which brings the vibrant performing arts atmosphere into the venue and includes interactive experiences with popular show actors [5] - The "Su Super" IP has gained attention, showcasing various cultural products that blend traditional craftsmanship with modern elements, attracting younger audiences [5] - Over 30 immersive projects are presented at the expo, such as the VR project "Sky Warrior," which combines traditional Chinese astronomy with LBE technology, creating new cultural consumption scenarios [5][6] Group 3: Future Directions - Research indicates four major trends in the development of the cultural industry in the Yangtze River Delta: generative artificial intelligence reshaping the industry landscape, enhanced cultural empowerment effects on economic and social development, data-driven quality upgrades in the cultural industry, and deepening integrated development of the digital cultural industry [6]

Core Viewpoint - The launch of the "Shisan Taibao Family Blind Box" by the Jiangsu Provincial Urban Football League on JD.com represents a creative fusion of regional culture and football, offering fans unique collectible items that celebrate local heritage and the "Su Super" league [1][2]. Group 1: Product Launch - The "Shisan Taibao Family Blind Box" was officially launched for pre-sale on JD.com on July 19, featuring 16 different designs that include representations from 13 cities in Jiangsu and additional hidden variants [1]. - The blind boxes are designed as Q-version figurines, incorporating vibrant expressions and playful designs that blend local cultural elements with the "Su Super" football culture [1][2]. Group 2: Cultural Elements - The blind box designs showcase various elements of Jiangsu's regional culture, such as the saltwater duck and water peach, with each IP character representing its hometown [2]. - Specific designs include a cool expression for the Nanjing version, a cute water peach for the Wuxi version, and a charming dinosaur for the Changzhou version, among others [2]. Group 3: Additional Merchandise - In addition to the blind boxes, the JD.com "Su Super" official flagship store offers a wide range of creative cultural products tailored for fans, including city-themed T-shirts, fans, canvas bags, and various collectible items [2]. - The store aims to provide a one-stop shopping experience for fans looking to support their teams and collect memorabilia [2].