Investment Rating - The report maintains a "Recommended" investment rating for the automotive industry [6] Core Insights - The automotive market is currently experiencing significant negative growth, with retail sales of passenger vehicles down 28% year-on-year for the first half of January 2026, and wholesale sales down 35% [1][19] - There is an expectation for policy support to stimulate a rebound in the market, particularly focusing on the impact of domestic policies and overseas electric vehicle (EV) opportunities [2][4] - Recent international policies favoring electric vehicles, such as Canada's reduction of import tariffs on Chinese EVs and Germany's new subsidy program for electric vehicle purchases, are seen as positive developments for the industry [3][44][45] Summary by Sections Market Performance - From January 1 to 18, 2026, the national retail sales of passenger vehicles reached 679,000 units, a decrease of 28% compared to the same period last year, while wholesale sales totaled 740,000 units, down 35% year-on-year [1][19] - In the same period, the retail sales of new energy vehicles (NEVs) were 312,000 units, reflecting a 16% decline year-on-year, with wholesale sales at 348,000 units, down 23% [1][19] Policy Developments - Canada announced it will import 49,000 Chinese electric vehicles and significantly reduce tariffs from 100% to 6.1%, which is expected to enhance trade opportunities for Chinese manufacturers [3][40] - Germany's new subsidy program offers up to €6,000 for families purchasing electric vehicles, applicable to various types of electric cars, and is open to all manufacturers, including Chinese brands [3][44][45] - The UK government has introduced a substantial subsidy plan for electric trucks, with a total budget of £318 million, aimed at promoting the adoption of electric commercial vehicles [3][48] Investment Opportunities - The report suggests focusing on the potential recovery of the automotive market driven by domestic policy support and the favorable international environment for Chinese NEVs [4] - The emergence of financial incentives and low-interest financing options in the market is expected to stimulate consumer demand and enhance brand loyalty [36][39]