Core Insights - Huawei launched the "HarmonyOS Special Gift" event to celebrate the milestone of over 20 million HarmonyOS 5 devices, providing users with smart services and discounts during the National Day holiday [1][5][6] Group 1: Event Details - The event runs from September 30 to October 8, coinciding with the National Day holiday, offering daily service coupons worth 10 yuan for HarmonyOS 5 users [1][5] - Users can collect up to 90 yuan in coupons by participating for nine consecutive days, which can be used for services like travel booking, food ordering, and movie ticket purchases [1][3] Group 2: User Experience Enhancements - The "负一屏" (negative one screen) feature allows users to access real-time travel information by linking their railway accounts, enhancing convenience during holiday travel [1][3] - Users can customize their service grid on the negative one screen to include hotel bookings, movie watching, and travel guides, along with personalized cards for weather, reading, and health services [3][5] Group 3: Strategic Implications - This promotional activity not only rewards existing HarmonyOS 5 users but also highlights the ongoing evolution of the HarmonyOS ecosystem in the smart services domain [5][6]

Core Viewpoint - Huawei Wallet and its features are designed to enhance user convenience during travel and daily activities, offering various services and promotions for a seamless experience this summer [1][31]. Group 1: Travel Convenience - Huawei Wallet introduces a "Worry-Free Travel Card" that can be activated for free, allowing users to access public transportation in over 330 cities without preloading funds or needing internet connectivity [1][3]. - The "Negative One Screen" feature provides real-time updates on train and flight information, including delays, making travel planning more efficient [3][9]. - Users can add car keys and access control cards to Huawei Wallet, enabling easy unlocking and entry with a simple tap [3][6]. Group 2: Leisure and Entertainment - The "Negative One Screen" allows users to quickly access movie ticketing services and local dining options without needing to download multiple apps [6][7]. - Users can explore cultural attractions with dedicated services that provide exhibition information and guides, enhancing the experience of visiting places like museums [7][9]. Group 3: Promotions and Benefits - Huawei Wallet offers multiple promotions for new users, including discounts for first-time card users and random reductions on various Huawei applications [9][11]. - The "Hongmeng Gift" package provides exclusive benefits for new device users, including memberships for various Huawei services and discounts on transportation [11][19]. - Users can enjoy significant savings through various promotional activities, such as reduced prices for movie tickets and food delivery services [9][14].

Core Viewpoint - The article emphasizes the need for a more efficient and integrated mobile experience, particularly through the use of the "negative one screen" feature, which aims to simplify user interactions with multiple apps and services [2][7][28]. Group 1: Current Mobile App Landscape - The average user has installed around 70 apps as of March 2024, with usage frequency reaching nearly 2500 times per month, translating to over 80 interactions daily [5][6]. - The increasing number of apps leads to fragmented user experiences, requiring users to switch between multiple applications for simple tasks, resulting in a "distributed efficiency" problem [6][9]. Group 2: Challenges with Current Solutions - The negative one screen has been underutilized, often becoming a "display area" rather than a functional service hub, leading to user frustration and inefficiency [24][23]. - Users face challenges with information overload, poor navigation, and the need to return to original apps for completing tasks, which diminishes the effectiveness of the negative one screen [24][9]. Group 3: Proposed Solutions with Huawei's HarmonyOS 5 - Huawei's HarmonyOS 5 aims to redefine the negative one screen by transforming it into a service center that provides timely and relevant information without requiring users to navigate through multiple apps [11][25]. - The introduction of "meta services" allows for lightweight, on-demand access to functionalities without the need for installation, enhancing user experience across devices [25][27]. - The new design philosophy focuses on user control, allowing for customizable layouts and minimizing distractions, thereby improving the overall interface and interaction quality [27][28]. Group 4: User Experience Enhancements - The negative one screen in HarmonyOS 5 allows users to view real-time updates on travel, health, and other services, streamlining daily tasks and reducing the need for app switching [12][16][22]. - Users can easily access frequently used tools and services, such as payment codes and travel information, enhancing convenience and efficiency in daily activities [19][21][15]. Group 5: Conclusion - The article concludes that the evolution of the negative one screen into a more intelligent and user-friendly interface represents a significant step towards a more seamless digital lifestyle, where essential services are readily accessible with minimal effort [28][29].