Core Viewpoint - The article highlights the increasing popularity of intangible cultural heritage (ICH) during the Chinese New Year celebrations, emphasizing the significance of traditional customs and practices in enhancing cultural confidence and community bonding [21][22][23]. Group 1: Event Overview - The "Over New Year - Year of the Horse Spring Festival Theme Exhibition" is being held at the China Intangible Cultural Heritage Museum, featuring various activities to celebrate the Spring Festival [6][7]. - The exhibition consists of four main sections: "Historical Sequence," "Galloping Forward," "Food is Heaven," and "Light Turns Spring Radiance," showcasing over a hundred representative ICH projects related to the Spring Festival [7][8]. Group 2: Cultural Significance - The Spring Festival is recognized as a vital platform for the transmission and promotion of traditional culture, reflecting the cultural confidence and identity of the Chinese people [22][23]. - The inclusion of the Spring Festival in the UNESCO list of intangible cultural heritage in 2024 marks a significant achievement in the protection and promotion of ICH in China [7][23]. Group 3: Community Engagement - Various interactive activities, such as traditional handicraft experiences and food tasting, are organized to engage the public and enhance their understanding of cultural traditions [9][10]. - The event aims to create a festive atmosphere, allowing visitors to experience the joy and warmth of the Spring Festival through hands-on participation [15][20]. Group 4: Future Directions - The article emphasizes the need for continued efforts in the systematic protection of intangible cultural heritage, encouraging community involvement and the integration of ICH into modern life [16][23]. - The growing global influence of the Spring Festival reflects the expanding reach of Chinese culture, with many countries recognizing it as a public holiday [12][22].