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做好十五运会“后半篇文章” 广东锚定高水平体育强省建设再出发
同时,广东将着力激活青少年体育活力与产业发展动能。着力提升青少年体育公共服务水平,开展"奔 跑吧·少年"等主题活动,办好第十七届省运会并启动第十八届申办工作,构建高水平后备人才培养体 系;在体育产业方面,将培育"专精特新"企业,依托大型场馆打造体育园区,推动体育与文旅商融合发 展,支持深圳、惠州、湛江建设户外运动目的地,释放消费潜力。 此外,广东将推进粤港澳大湾区体育协同发展。深化粤港澳大湾区体育合作交流,加快建设"三地三中 心"的体育湾区,构建区域体育发展新格局;办好粤港澳大湾区系列赛,扩大"省港杯""粤澳杯"影响 力,构建跨境赛事矩阵;依托广东体育博物馆馆藏资源与文化阵地优势,常态化组织粤港澳开展体育文 化交流活动,深化体育文化交流认同。 1月6日,十五运会和残特奥会广东赛区暨广东代表团总结大会在广州召开。会后,广东省体育局认真学 习贯彻大会精神,系统谋划下一阶段工作,明确提出将以高质量发展为主题,全面启动"十五五"体育工 作,做好十五运会"后半篇文章",加快建设高水平体育强省。 奋进新的一年,广东体育将聚焦以下重点领域工作:在全民健身体系提质与竞技体育增效上,一方面聚 焦场地设施供给,推动乡村体育设施扩 ...
广东户外运动人口达3000万 把握机遇紧扣“新”字谋发展
Xin Lang Cai Jing· 2025-12-26 05:40
2025年全国户外运动产业总规模预计超过3万亿元,广东省作为重要组成部分,将依托政策支持和市场需求实现持续增长,经常参加户 外运动的人口达到3000万,户外运动产业规模达到3000亿元……这是本报记者日前从广东省户外运动协会第二届第二次会员代表大会 上得到的可喜数据。 易洪陶表示,当下户外运动发展迅猛,广东应该紧扣"新"字,与时俱进,要认识到四点,包括户外运动是群众体育的重要组成部分、 户外运动是健康中国、体育强国发展战略的重要内容、户外运动是国民经济高速发展的重要阵地,还有户外运动人才的新需求,广东 群众体育在全国范围内走在前列,户外运动发展取得了可喜的成果,这些都是国家战略和举国体制驱动发展的重要成果。随着户外运 动人口的持续增长,户外运动产品供应的日益丰富,场地设施的逐步完善,政策体系的不断完善,广东户外运动正面临"天时、地利、 人和"的高质量发展机遇,必将乘风破浪、再攀高峰。 广东省户外运动协会会长易洪陶介绍,广东省户外运动协会于2017年1月成立,九年来,坚持以"崇尚自然,保护环境,热爱生命,享 受生活"为发展理念,积极开展各项户外运动,大力配合省体育局等有关部门,创办以南粤古驿道定向大赛为代表的系 ...
湾区速评丨赛场之外,体育赛事何以“燃”动大湾区?
Core Insights - Guangdong has hosted over 15,000 mass sports events in the first four years of the "14th Five-Year Plan," highlighting the province's commitment to promoting sports and fitness among its population [1] Group 1: Sports Development System - Guangdong has established a comprehensive sports event system that spans from provincial to community levels, creating a multi-tiered network of events that supports mass participation in sports [3] - The province's sports initiatives are well-organized and regular, moving beyond sporadic activities to a structured approach that includes professional and community events [3] Group 2: Economic Impact of Sports - The sports industry in Guangdong saw a 14.5% year-on-year increase in sales revenue in the first three quarters of 2025, outpacing the average growth rate of the province's service sector by 10.3 percentage points [5] - The total scale of Guangdong's sports industry has surpassed 700 billion yuan, accounting for approximately one-fifth of the national total [5] - Guangdong has 30 enterprises listed as national-level specialized and innovative "little giant" companies in the sports sector, representing one-fifth of all such companies in the country [5] Group 3: Large Events and Community Engagement - The ongoing 15th National Games in the Guangdong-Hong Kong-Macao Greater Bay Area has sparked a wave of public fitness activities, showcasing the spillover effects of large-scale events on community sports participation [7] - Various sports activities, such as badminton, basketball, and table tennis, are flourishing across urban areas, indicating a vibrant culture of mass sports participation [7] Group 4: Accessibility and Infrastructure - Guangdong is transforming underutilized spaces into sports facilities, making fitness options more accessible to residents and integrating sports into daily life [9] - This innovative approach to facility development addresses the challenge of finding accessible places for exercise, enhancing the overall sports culture in the province [9] Group 5: Lifestyle Integration - Sports have become an integral part of daily life for residents in Guangdong, reflecting a shift towards a more active and healthy lifestyle [11] - The transformation in sports participation is not only a lifestyle change but also a sign of the city's growing vitality and health consciousness [11]