Core Viewpoint - The Zhaoqing Traditional Chinese Medicine (TCM) Health Culture Night Market serves as a platform to promote TCM culture, allowing citizens to experience traditional medicine, consult experts, and enjoy health-related products in a vibrant community setting [6][61]. Group 1: Event Overview - The night market was launched during the 2025 South Medicine Food and Health Industry Conference, showcasing the charm of TCM culture to the public [6][7]. - The event featured various activities, including TCM consultations, herbal displays, and health food tastings, creating an engaging cultural experience [11][12][58]. Group 2: Citizen Engagement - Citizens expressed satisfaction with the event, highlighting the convenience of accessing TCM experts and the opportunity to address health concerns [2][3]. - The market attracted a diverse crowd, with long queues forming at consultation booths, indicating strong public interest in TCM services [31][32]. Group 3: TCM Products and Experiences - The market showcased local medicinal herbs such as cinnamon and other traditional southern medicines, educating attendees on their origins and benefits [16][22]. - Interactive experiences included making herbal sachets and herbal soaps, allowing participants to engage with TCM in a hands-on manner [24][26]. Group 4: Health and Wellness Focus - The event emphasized the integration of TCM into daily life, with offerings like herbal teas and health snacks that align with modern wellness trends [50][51][59]. - Attendees reported a shift in perception of TCM from being viewed as "bitter medicine" to a "healthy lifestyle choice" [59].