"吴越文化博物馆建设提升项目"成功入选浙江省第一批文化基因激活标志性项目，成为杭州市推进 文化基因转化利用的亮点工程。 与传统博物馆的叙事方式不同的是，吴越文化博物馆融合数字化互动、场景复原、学术解读等手 段，是国内首个关于吴越国历史文化的专题博物馆。馆内常设"吴越千秋——五代十国时期的东南乐 土"主题展览，其展出的350件（套）文物中，包含150件一级文物。特别是秘色瓷褐彩云纹熏炉，作 为"镇馆之宝"，以其精湛的工艺和罕见的品相，备受瞩目。 统计数据显示，去年以来该馆接待观众突破35万人次，带动其所在的吴越文化公园单月人流量同比 增长90%。这恰好与"宋韵大秀场"通过精品内容吸引人流、激发消费活力的路径不谋而合。 吴越文化博物馆 当千年宋韵在直播间流淌，古城墙下唱响流行音乐，博物馆随处可见数字化互动，立足文化基因激 活工程，杭州正以新表达重塑城市吸引力。 去年10月，吴越文化博物馆对外开放。这座由普利兹克建筑奖获得者王澍打造的文化新地标，凭借 其独特的建筑语言和沉浸式叙事，迅速成为社交平台上的"网红"。与此同时，由上城区精心打造的"宋 韵大秀场"，通过"实景演艺+音乐现场"的多元融合模式，使宋韵化作可触可感 ...

Group 1: Event Highlights - The Fifth World Biosphere Reserve Congress will be held in Hangzhou from September 22 to 27, marking the first time this top ecological conference is hosted in the Asia-Pacific region [1] - The Tianmu Mountain-Qingliang Peak Biosphere Reserve, which completed its expansion last year, will serve as a model for ecological civilization construction in Hangzhou, attracting representatives from over 100 countries and regions for research and inspection [1] Group 2: Cultural Achievements - The Wuyue Culture Museum's exhibition "Wuyue Qianqiu - The Southeast Land of the Five Dynasties and Ten Kingdoms" won an award in the 22nd National Museum's Top Ten Exhibition Promotion Activity, recognized as the highest award in the Chinese museum exhibition sector [1] - The exhibition features 350 artifacts, including 150 first-class cultural relics, showcasing the political, economic, and cultural landscape of the Wuyue Kingdom [2][3] Group 3: Visitor Engagement - Since its opening in October last year, the Wuyue Culture Museum has attracted 300,000 visitors, with a peak of 4,500 visitors in a single day [4] - The museum has hosted 78 events, including academic research and educational activities, and plans to launch a cultural study program for middle school students in the second half of 2024 [4] Group 4: Cultural and Ecological Integration - Tianmu Mountain, recognized as a UNESCO Biosphere Reserve since 1996, is home to unique ecological resources, including the largest ancient Cunninghamia lanceolata forest and the highest Pseudotsuga menziesii [6] - The region is developing a cultural system that integrates ecological, celebrity, tea culture, Zen culture, agricultural culture, and revolutionary culture, enhancing its appeal [6][7] Group 5: Tourism Development - The Tianmu Mountain area received 1.75 million visitors last year, generating a tourism revenue of 180 million yuan [10] - The region is promoting a comprehensive tourism brand "Tianmu Dazzling Wuyue Millennium," focusing on all-encompassing scenic development [11]