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杭州的新表达让千年文化“活”在当下
Hang Zhou Ri Bao· 2025-09-26 01:54
Core Insights - The article highlights the transformation of Hangzhou's cultural landscape through the establishment of the Wuyue Cultural Museum and the Song Rhythm Grand Show, which aim to revitalize traditional culture and enhance the city's appeal [3][4][6] Group 1: Wuyue Cultural Museum - The Wuyue Cultural Museum, opened in October last year, is designed by Pritzker Prize winner Wang Shu and has quickly become a social media sensation due to its unique architectural language and immersive storytelling [3][4] - The museum features a permanent exhibition titled "Wuyue Qianqiu - The Southeast Paradise during the Five Dynasties and Ten Kingdoms," showcasing 350 artifacts, including 150 first-class cultural relics, with the highlight being the rare secret color porcelain incense burner [4] - Since its opening, the museum has attracted over 350,000 visitors, contributing to a 90% year-on-year increase in foot traffic at the Wuyue Cultural Park [4] Group 2: Song Rhythm Grand Show - The Song Rhythm Grand Show combines live performances and music to create an engaging cultural experience, successfully attracting visitors and stimulating consumption [4][6] - The project has introduced innovative performances such as the "Xizi Bridge" blind box concert and the "Dajing Alley Time Music Concert," with over 68 and 200 performances held respectively since their launch [4][5] Group 3: Cultural Gene Activation Project - The Wuyue Cultural Museum and Song Rhythm Grand Show are part of a broader initiative in Hangzhou to activate cultural genes and enhance the tourism industry through policy guidance and project support [6] - Hangzhou focuses on four cultural identifiers: Liangzhu culture, Song rhythm culture, Wuyue culture, and tea culture, with 35 projects included in the provincial cultural gene activation program [6][7] - The city plans to advance its cultural gene activation project by 2025, aiming to foster cultural innovation and enhance its urban brand through a structured action plan [7]
古脉新燃,吴越星火天目翠——擘画临安文旅融合新图景
Hang Zhou Ri Bao· 2025-06-23 02:57
Group 1: Event Highlights - The Fifth World Biosphere Reserve Congress will be held in Hangzhou from September 22 to 27, marking the first time this top ecological conference is hosted in the Asia-Pacific region [1] - The Tianmu Mountain-Qingliang Peak Biosphere Reserve, which completed its expansion last year, will serve as a model for ecological civilization construction in Hangzhou, attracting representatives from over 100 countries and regions for research and inspection [1] Group 2: Cultural Achievements - The Wuyue Culture Museum's exhibition "Wuyue Qianqiu - The Southeast Land of the Five Dynasties and Ten Kingdoms" won an award in the 22nd National Museum's Top Ten Exhibition Promotion Activity, recognized as the highest award in the Chinese museum exhibition sector [1] - The exhibition features 350 artifacts, including 150 first-class cultural relics, showcasing the political, economic, and cultural landscape of the Wuyue Kingdom [2][3] Group 3: Visitor Engagement - Since its opening in October last year, the Wuyue Culture Museum has attracted 300,000 visitors, with a peak of 4,500 visitors in a single day [4] - The museum has hosted 78 events, including academic research and educational activities, and plans to launch a cultural study program for middle school students in the second half of 2024 [4] Group 4: Cultural and Ecological Integration - Tianmu Mountain, recognized as a UNESCO Biosphere Reserve since 1996, is home to unique ecological resources, including the largest ancient Cunninghamia lanceolata forest and the highest Pseudotsuga menziesii [6] - The region is developing a cultural system that integrates ecological, celebrity, tea culture, Zen culture, agricultural culture, and revolutionary culture, enhancing its appeal [6][7] Group 5: Tourism Development - The Tianmu Mountain area received 1.75 million visitors last year, generating a tourism revenue of 180 million yuan [10] - The region is promoting a comprehensive tourism brand "Tianmu Dazzling Wuyue Millennium," focusing on all-encompassing scenic development [11]