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李逸飞15年“长跑”逐梦游戏赛道 三七互娱3次变革加码投资布局未来
Chang Jiang Shang Bao· 2025-08-03 23:33
Core Viewpoint - The company, led by Li Yifei, is strategically investing in cutting-edge technologies to enhance its core business and achieve capital appreciation, as evidenced by its recent investment of up to $10 million in SX Global Flagship Fund II [1] Group 1: Company Development and Strategy - Li Yifei has been at the helm of the company for 15 years, navigating through three significant strategic transformations, from the era of web games to mobile game adaptation and global expansion [1][8] - The company's market capitalization has risen from its initial volatility post-reverse merger to approximately 36.5 billion yuan, with mobile game revenue projected to account for 96.8% of total revenue by 2024 [1][8] - The company has successfully shifted its focus from traditional web games to mobile games, with mobile revenue share increasing from less than 30% in 2016 to 73.1% in 2018, and reaching 96.8% by 2024 [6][8] Group 2: Financial Performance - In 2024, the company achieved a record high in revenue, but its net profit attributable to shareholders was 2.673 billion yuan, not yet returning to the nearly 3 billion yuan peak in 2022 [8] - For Q1 2025, the company reported revenues and net profits of 4.243 billion yuan and 549 million yuan, respectively, both showing a decline of over 10% year-on-year [8] Group 3: Global Expansion and Innovation - The company faced challenges in the domestic market due to tightened game approvals and intense competition, prompting a strategic shift towards global expansion, with overseas revenue rising from 7.93% in 2019 to 32.81% by 2024 [7][8] - The establishment of a metaverse fund in 2022 and an AI research center in 2023 reflects the company's commitment to leveraging new technologies, including generative AI, to enhance its operations [7][8]