天府烟火贷
Search documents
助普惠,促消费 | 兴业兴家雪山下,幸福天府烟火里
Zhong Guo Jin Rong Xin Xi Wang· 2025-10-10 09:29
Core Insights - Chengdu is actively promoting the construction of an international consumer center city, implementing various measures to boost consumer confidence and market prosperity [1][5] - The city aims to transform the excitement of high-level events into a vibrant consumer experience, enhancing the unique charm of the park city for both residents and visitors [1] Group 1: Consumer Initiatives - The Chengdu branch of Industrial Bank has launched a "Welfare Weekly" campaign to allow residents to enjoy discounts at popular dining establishments every Saturday, promoting local culinary experiences [1][3] - A "Vitality Supply Day" is established on Tuesdays, offering affordable coffee options to enhance the daily lives of busy urban residents [1][3] Group 2: Support for Small and Micro Enterprises - The Chengdu branch has introduced a specialized financial product called "Tianfu Fire Loan," targeting small and micro enterprises in key local industries such as Sichuan cuisine and hospitality, providing credit loans up to 10 million yuan without collateral [3][5] - This initiative aims to address the financing challenges faced by local businesses, enabling them to seize opportunities presented by major events and improve service quality [3][5] Group 3: Future Outlook - The Chengdu branch of Industrial Bank is committed to driving consumer benefits and supporting enterprises, contributing to the city's goal of becoming a globally influential international consumer center [5]