消费惠民
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助普惠,促消费 | 兴业兴家雪山下,幸福天府烟火里
Zhong Guo Jin Rong Xin Xi Wang· 2025-10-10 09:29
Core Insights - Chengdu is actively promoting the construction of an international consumer center city, implementing various measures to boost consumer confidence and market prosperity [1][5] - The city aims to transform the excitement of high-level events into a vibrant consumer experience, enhancing the unique charm of the park city for both residents and visitors [1] Group 1: Consumer Initiatives - The Chengdu branch of Industrial Bank has launched a "Welfare Weekly" campaign to allow residents to enjoy discounts at popular dining establishments every Saturday, promoting local culinary experiences [1][3] - A "Vitality Supply Day" is established on Tuesdays, offering affordable coffee options to enhance the daily lives of busy urban residents [1][3] Group 2: Support for Small and Micro Enterprises - The Chengdu branch has introduced a specialized financial product called "Tianfu Fire Loan," targeting small and micro enterprises in key local industries such as Sichuan cuisine and hospitality, providing credit loans up to 10 million yuan without collateral [3][5] - This initiative aims to address the financing challenges faced by local businesses, enabling them to seize opportunities presented by major events and improve service quality [3][5] Group 3: Future Outlook - The Chengdu branch of Industrial Bank is committed to driving consumer benefits and supporting enterprises, contributing to the city's goal of becoming a globally influential international consumer center [5]
逛市集品文化赏秋景,观前街-平江路商圈迎客来
Su Zhou Ri Bao· 2025-10-04 00:45
Core Insights - The article highlights the vibrant atmosphere and high visitor turnout in the Suzhou Guanqian Street-Pingjiang Road business district during the National Day and Mid-Autumn Festival holiday, attracting over 800,000 visitors [1] - The district has successfully integrated cultural elements with consumer experiences, offering a variety of themed activities and distributing one million yuan in consumption vouchers to enhance the festive shopping experience [1] Group 1 - The Guanqian Street-Pingjiang Road business district has become a popular destination, with over 800,000 visitors recorded during the holiday [1] - The "Guanqian Flower Gathering" event showcased a variety of floral and cultural products, particularly highlighting the unique charm of the osmanthus flower, attracting many tourists [1] - The event has been positively received by visitors, who appreciate the combination of cultural experiences and shopping opportunities in a central location [1] Group 2 - The district has created an immersive experience centered around the osmanthus theme, featuring large decorative installations and themed displays throughout the area [2] - A poetic space with a moonlight theme has been set up in the small park square, enhancing the romantic atmosphere of the market activities [2] - The decorations and thematic elements have been designed to engage visitors and create a festive ambiance, contributing to the overall success of the event [2]
文商旅融合 烹出假日活力“大餐”
Xin Hua Wang· 2025-10-02 02:09
Core Viewpoint - The article highlights the vibrant cultural and commercial activities in Hefei during the National Day and Mid-Autumn Festival, showcasing the city's commitment to integrating culture, commerce, and tourism to enhance the holiday experience for residents and visitors [3][12]. Group 1: Cultural Events - The "Hundred Dramas Enter Anhui" event features renowned artists performing classic operas, attracting significant local interest with affordable ticket prices ranging from 10 to 30 yuan [8][9]. - The event includes a variety of performances, such as the classic Henan opera "Morning Sun Valley" and new adaptations, allowing audiences to experience diverse artistic expressions [9]. - The atmosphere at the performances is described as lively, with enthusiastic audience participation, reflecting the community's appreciation for high-quality cultural offerings [8][9]. Group 2: New Energy Vehicle Exhibition - The 2025 Hefei International New Energy Vehicle Exhibition showcases advanced technologies in electric vehicles, including features like 192-line laser radar and AI voice interaction capabilities [4][5]. - Local manufacturers, such as JAC Motors and BYD, present innovative products, emphasizing the integration of smart technology in their vehicles [5][6]. - The exhibition serves as an interactive space for visitors to engage with cutting-edge automotive technology, enhancing public interest in the future of transportation [6]. Group 3: Integration of Culture and Commerce - Hefei's approach to blending cultural activities with commercial opportunities is evident in various events, such as the "Ecological + Culture + Vitality" theme at the Central Park, which includes hot air balloon rides and night shows [12][13]. - The city promotes local culture through events like the "Ancient Wind Music Carnival," where traditional music and performances attract tourists and enhance the cultural experience [13][14]. - The integration of cultural experiences with commercial activities aims to stimulate local economic growth and enhance the overall holiday experience for visitors [15][18]. Group 4: Consumer Incentives and Policies - Hefei implements consumer-friendly policies, such as offering discounts on cultural events and attractions, to encourage participation and spending during the holiday [16][17]. - The city distributes travel and cultural consumption vouchers, providing significant discounts on various services, including hotel stays and entertainment, to boost local spending [17][18]. - These initiatives reflect Hefei's strategy to enhance the holiday economy by making cultural experiences more accessible to the public [16][18].
“人间烟火气 消费在老城” 洛阳老城启动文旅促消费新举措
Sou Hu Cai Jing· 2025-07-30 00:47
Group 1 - The core theme of the event is "Human Fireworks, Consumption in the Old City," focusing on enhancing cultural and tourism consumption through ten beneficial measures [1] - The event includes a variety of offerings such as Hanfu experiences, dining, accommodation, and night tours, running from July 29 to September 30 [1][5] - A total of 62 Hanfu stores are providing "Hanfu + Makeup" combo discounts, while 88 dining establishments are offering 50% off meals for Hanfu-wearing customers [5] Group 2 - 115 hotels and guesthouses are offering package deals, and students can enjoy free admission to scenic spots with their exam admission tickets [5] - Key commercial areas have established a "pre-compensation" mechanism, and banks are collaborating with 52 merchants to provide discounts [5] - The initiative aims to promote the concept of "everyone participates, everyone benefits," enhancing cultural tourism supply and optimizing the consumption environment [5]