Workflow
天水《天水千古秀》
icon
Search documents
淄博→尔滨→天水 “网红城市”“火爆出圈”后如何“四季长红”?
Yang Shi Wang· 2025-09-21 18:24
Core Insights - The article highlights the ongoing recovery of the cultural and tourism market in China, with a significant increase in cross-province travel orders during the National Day holiday, showing a 45% year-on-year growth [1] - Various cities, including Harbin, Zibo, and Tianshui, have emerged as popular tourist destinations, leveraging their unique cultural and culinary offerings to attract visitors [1][10] Group 1: Harbin's Tourism Development - Harbin is breaking the "winter-only" image by promoting year-round tourism, featuring diverse attractions from ice and snow experiences to red tourism [2][4] - The "Dream Ice and Snow Pavilion" in Harbin has been upgraded to include elements from the 9th Asian Winter Games, enhancing visitor experience with themed areas [2] - Harbin has launched four major themed tourism routes, connecting historical sites to promote red culture and attract more domestic and international tourists [6] Group 2: Zibo's Culinary Tourism - Zibo has expanded its tourism offerings beyond its initial fame for barbecue, ranking 39th in domestic tourism popularity, surpassing coastal cities [7] - A new cultural and tourism project has opened in Zibo, combining local cuisine, cultural exhibitions, and experiential activities, enhancing the visitor experience [8] - Zibo is upgrading its night-time economy with a focus on food and performance, creating immersive cultural experiences for visitors [9] Group 3: Tianshui's Culinary and Cultural Integration - Tianshui has gained attention for its culinary offerings, particularly spicy hot pot, and is promoting a broader tourism experience by highlighting local attractions [10][11] - The city has introduced a ticketing policy allowing visitors to explore multiple scenic spots, enhancing convenience and value for tourists [11] - Tianshui is actively developing cultural tourism products, including hands-on cooking experiences and themed events, to engage visitors and extend their stay [12] Group 4: Future Trends in Cultural Tourism - Experts emphasize the need for cities to evolve from being "internet-famous" to sustaining long-term tourism by offering unique experiences that differentiate them from competitors [13][16] - The shift in traveler preferences from simple sightseeing to immersive experiences is driving the demand for culturally rich and diverse tourism products [18] - The future of cultural tourism will focus on integrating various consumer needs, ensuring that offerings cater to different demographics and preferences [18]