Core Viewpoint - Xinjiang Tianrun Dairy Industry Co., Ltd. focuses on technological innovation and high-quality development during the 14th Five-Year Plan period, aiming to become a leading dairy enterprise in China [1][9]. Group 1: Technological Innovation and Quality Control - The company emphasizes the importance of dairy product quality and safety, establishing a comprehensive safety "lifeline" from source to end product [2]. - Tianrun Dairy utilizes advanced technologies such as intelligent near-infrared feed nutrient detection and real-time monitoring systems for cattle health, enhancing the precision of dairy farming [2][3]. - The company has implemented a full-chain control system with 112 detection processes for each batch of products, ensuring traceability and safety [4]. Group 2: Research and Development - Tianrun Dairy has developed a diverse product matrix, focusing on unique local strains and innovative products, including the "Xinjiang flavor" in its dairy offerings [5][6]. - The company collaborates with various academic institutions for research and has achieved significant milestones, including 12 invention patents and over 78 intellectual property achievements [5]. Group 3: Digital Transformation - The company has embraced a dual-driven model of "industrial digitization + digital industrialization," achieving over 50% efficiency improvement and 25% energy reduction in production [7]. - Tianrun Dairy's smart factory has been recognized as an exemplary project, integrating digital technologies across the entire supply chain [7]. Group 4: Market Strategy and Expansion - The company employs a "direct sales + distribution" model, establishing nearly a thousand specialty stores nationwide and collaborating with major e-commerce platforms for online sales [8]. - Tianrun Dairy aims to integrate agriculture, industry, and tourism, enhancing the value of its products and contributing to rural revitalization [8][9].