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悦意双子星销量超16000辆,一汽奔腾交出新能源转型新答卷
Core Insights - The event held on July 12 at the 22nd Changchun International Auto Expo marked a significant milestone for FAW Bestune, with the delivery of over 10,000 units of the Bestune Yuyue dual-star model, achieving sales exceeding 16,000 units [1][3] Group 1: Sales Performance - In the first half of 2025, FAW Bestune's sales increased by 43% year-on-year, with cumulative users surpassing 2 million, establishing a new level of brand trust [3] - The transition to new energy vehicles has resulted in 136,000 new users within a year, with the pure electric model Bestune Xiaoma achieving over 100,000 deliveries in its first year [3] - In June, the delivery volume of pure electric products reached 15,800 units, marking the brand's entry into the top ten in the industry, with a new energy penetration rate of 83% [3] Group 2: Product Highlights - The Bestune Yuyue series, launched in March, has gained traction, with the Yuyue 03 being favored by young families due to its 2,750 mm wheelbase, 445 km range, and lifetime warranty on the vehicle and three electric systems [5] - The Yuyue 07 has also attracted young families with its comprehensive range of 1,555 km and a 0-100 km/h acceleration time of 6.9 seconds, with over 16,000 units delivered within three months of launch [5] Group 3: Customer Engagement Initiatives - FAW Bestune launched a user service brand "Joy Pai," focusing on three core areas: "shared communication space, shared play area, and shared community," with 353 Yuyue centers covering 241 cities in China [7] - The service system aims to provide accessible and worry-free services to 80% of urban users, complemented by the "Yuyue Summer - Bestune Fan Cooling Festival," which includes free vehicle inspections and exclusive summer benefits [7]