中经记者 尹丽梅 张硕 北京报道 7月12日，中国一汽奔腾悦意双子星万台交付仪式在第22届长春国际汽车博览会上举行。《中国经营 报》记者了解到，截至目前，今年3月、5月底先后推出上市的一汽奔腾悦意03、悦意07"双子星"产品目 前销量已超1.6万台。 自2024年开启新能源转型以来，一汽奔腾便已先后推出了网红小车奔腾小马以及悦意03、悦意07等重磅 产品。 其中，奔腾小马上市首年交付突破10万台，是一汽奔腾在新能源市场成功打造出的一款标杆性产品。今 年3月27日，一汽奔腾又正式推出全新新能源序列——奔腾悦意，序列首发车型悦意03同步推出。紧接 着，奔腾悦意首款电混车型悦意07也于今年5月底面世。悦意序列的导入，为一汽奔腾的全面新能源转 型注入了强劲动能。 作为7万级大尺寸纯电SUV，奔腾悦意03具备"大空间、大续航、大厂造"三大核心优势。其轴距达到 2750mm，续航里程达445km，在同级别产品中表现突出。与此同时，悦意03还提供无门槛整车及三电 终身质保政策。 奔腾悦意07是一款超大电混SUV，拥有"超大续航、超大性能、超大可靠"三大产品优势。该款车型 CLTC纯电续航为210km，CLTC综合续航达到1 ...

7月12日，第22届长春国际汽车博览会上，一汽奔腾举办了"悦意一夏·奔腾粉丝纳凉节暨奔腾悦意双子星万台交车"活动，一汽集团董事、总经理、党委副书 记刘亦功和一汽奔腾董事长、党委书记刘忠忱为悦意03和悦意07"双子星"第16001—16006位车主交付车钥匙。 Joy Feel是为用户提供便捷服务的网络渠道，目前已覆盖全国80%的城市。Joy-Service全时服务管家提供30公里随叫随到、7×24小时直联服务。一汽奔腾在7 月份开启了"悦意一夏·奔腾粉丝纳凉节"活动，为车主提供免费全车健康检测、空调滤芯和空气滤芯限时8.8折等福利。 本次活动现场，一汽奔腾正式发布了用户服务品牌"Joy Pai"，Joy Pai以Joy Zone"共聊场"、Joy Time"共玩局"、Joy Life"共生圈"为核心，通过打造用户社 区，组织多元活动构建用户生态。在用户共创方面，一汽奔腾已开启了Joy Pai首期共创计划，征集车友圈专属徽章设计。 值得注意的是，6月27日，悦意03推出了售价14.79万元的商务版。方杨对经济观察报表示："有一些公务采购的需求，刚开始开展这个赛道。"目前来看，悦 意03没有向网约车市场供应的倾向 ...

Core Insights - FAW Bestune achieved a record high sales volume of 87,517 vehicles in the first half of 2023, representing a year-on-year growth of 43%, significantly outpacing the industry growth rate by nearly three times [1] - The sales of new energy vehicles reached 72,552 units, marking a historical high for the same period, with a year-on-year growth of nearly three times [1] Group 1: Sales Performance - The overall vehicle sales for FAW Bestune in the first half of 2023 reached 87,517 units, a record high [1] - New energy vehicle sales reached 72,552 units, showing a year-on-year increase of nearly 300% [1] Group 2: Brand and Product Development - FAW Bestune is accelerating its transformation towards new energy vehicles, focusing on brand, product, and user experience [7] - The new energy series "Bestune Yueyi" was launched, emphasizing a user-friendly and stylish driving experience [7] Group 3: Technological Advancements - A new technology cluster for new energy vehicles was unveiled, incorporating platforms and technologies such as the Yueying platform and Zhuri power [7] - The Bestune Yueyi 07, a hybrid SUV, was launched with impressive performance metrics, including a tested range of 2,517.2 kilometers [15] Group 4: Market Positioning and User Engagement - The Bestune Yueyi 03, a compact electric SUV, quickly gained popularity, achieving over 5,000 pre-orders within two months of its launch [11] - The company is enhancing user experience through updated service rights and channel improvements [7][10] Group 5: Future Outlook - FAW Bestune aims to continue its focus on high-quality new energy products while adhering to a user-centered philosophy [23] - The company is committed to leveraging its 70 years of automotive experience to contribute to the high-quality development of the automotive industry [23]

齐鲁晚报·齐鲁壹点 张雪 6月3日，工业和信息化部等五部门联合发布《关于开展2025年新能源汽车下乡活动的通知》，明确以"绿色、低碳、智能、安全——赋能新农村，畅享新出 行"为主题，通过政策协同、资源下沉和模式创新，进一步挖掘乡村市场潜力，推动新能源汽车产业与乡村振兴深度融合。这一举措标志着我国新能源汽车 下乡活动进入第五年，乡村市场已成为产业增长的新引擎。 乡村市场销量爆发 贡献率突破30% 数据显示，自2020年新能源汽车下乡活动启动以来，乡村市场销量持续攀升。2021年，下乡车型销量达106.8万辆，同比增长169.2%，贡献率逼近30%； 2023年，销量突破320.87万辆，同比增长123%，新增县域充电设施11.97万台，保有量同比增长73.9%。截至2024年，小城县乡新能源汽车销量占比从2020年 的25%提升至33.8%，乡村市场渗透率从4%跃升至17%，部分农村地区如山东省寿光市三元朱村，新能源汽车保有量已达每5户家庭1辆，形成示范效应。 "8万元神车"如何攻占村头巷尾？ 参与新能源汽车下乡活动的车企自然是受益良多。"新能源汽车下乡活动对我们车企来说，是一个绝佳的发展机遇。乡村市场潜力巨大 ...

6月5日，J.D. Power|君迪发布2025中国新能源汽车新车质量研究℠（NEV-IQS）。研究数据表明，2025年行业整体质量问 题数为226个PP100，较2024年增加了16个PP100，尽管总体质量问题数量呈上升趋势，但增速已有所放缓——2024年较 2023 年的增幅为37个PP100。故障类问题较去年增加了9个PP100。纯电动和插电混动市场的问题抱怨数分别为220和234个PP100， 较2024年分别增加9和26个PP100。 今年是J.D. Power连续第七年在中国发布NEV-IQS研究，该研究基于J.D. Power行业通用的新车质量研究IQS体系，并针对新能源 车特有问题进行补充，该研究统计和衡量了新能源汽车新车车主在2至6个月的拥车期内遇到的质量问题。新车质量以平均每百辆车问 题数（PP100）表达，问题数越低，质量越好。2025 NEV-IQS共包含10大问题类别（车身外观、车身内装、驾驶体验、配置/操控系 统/仪表板、信息娱乐系统、空调、座椅、动力总成、驾驶辅助和电池/充电）的236个问题点。2025年研究基于2024年7月至2025年1月 之间购车的20829位车主的真实反 ...

Core Viewpoint - The 2025 New Energy Vehicle (NEV) initiative aims to enhance rural transportation by promoting the adoption of NEVs, focusing on a green, low-carbon, intelligent, and safe travel system for rural residents [1][3]. Group 1: Initiative Overview - The initiative will feature 124 selected NEV models that meet rural needs, with activities including exhibitions and test drives [1][2]. - The program encourages collaboration among NEV manufacturers, service providers, and financial institutions to create integrated promotional schemes [1][2]. Group 2: Technological and Service Innovations - The initiative introduces an "online + offline dual-track" model to improve service accessibility in rural areas, utilizing cloud sales and live streaming for customer engagement [2]. - V2G technology will be implemented, allowing electric vehicles to interact with the grid, thus enhancing energy management and supporting renewable energy integration [2][3]. Group 3: Market Dynamics and Trends - The number of participating vehicle models has increased from 16 in 2020 to 124 in 2025, with a notable shift towards mid-to-high-end models [3]. - Despite a national NEV penetration rate of nearly 40%, rural areas lag behind with less than 20%, indicating significant growth potential in these markets [3]. Group 4: Economic and Ecological Impact - The initiative combines government subsidies and corporate discounts to lower the effective price of entry-level models to around 30,000 yuan, addressing agricultural transport needs [4]. - The program promotes the development of rural-specific vehicle models and integrates distributed energy resources into smart rural grids, contributing to carbon neutrality goals [4].

Core Insights - In May 2025, China FAW's total vehicle sales reached 261,300 units, a year-on-year increase of 7.5%, while production was 245,000 units, up 9.3% [1] - The sales of self-owned brand passenger vehicles reached 46,900 units, marking a 17.2% increase year-on-year, and sales of new energy vehicles exceeded 23,200 units, with a growth rate of over 69.8% [1] - The joint venture segment maintained strong performance with sales of 193,400 units, solidifying its position in the industry [1] Self-Owned Brands - The Hongqi brand continues to deepen its presence in the high-end market, collaborating with events like the Changchun Marathon and the Frankfurt International Dragon Boat Friendship Race to enhance brand visibility [16] - The 2025 Hongqi H9 was launched, showcasing upgrades in driving performance, luxury appeal, and comfort [16] - The Jiefang brand's new energy heavy trucks achieved a breakthrough of over 1,000 orders, while the Benteng brand accelerated its innovation across technology, products, and marketing [16] Joint Venture Segment - The FAW-Volkswagen East China base successfully rolled out its 1.5 millionth vehicle, marking a new phase of large-scale development for the Qingdao automotive industry [19] - The first "cloud-based" distributed automotive factory was inaugurated at the FAW-Volkswagen South China base [25] - FAW Audi showcased a strong product lineup at the 2025 Guangdong-Hong Kong-Macao Greater Bay Area International Auto Show, reinforcing its leadership in the luxury market [25] International Expansion - China FAW is intensifying efforts to explore overseas markets, with the Hongqi brand making a significant impact at the Poznań International Auto Show and the Krakow Film Festival [28] - The Hongqi HQ9 luxury MPV and HS7 SUV were launched in Myanmar, marking the brand's entry into the Southeast Asian market [28] - Jiefang's 131 units of the Tiger VH 4x4 all-wheel-drive light truck were delivered to the Philippines, and the J6P heavy truck was successfully launched in Senegal, establishing a solid foundation for international market expansion [29] Strategic Partnerships - In May 2025, China FAW signed a strategic cooperation agreement with New Ziguang Group to create an industry benchmark for "chip + automotive" collaboration [35] - A framework agreement was also signed with COFCO Group to promote high-quality development through shared logistics and sales channels [35]

Core Viewpoint - The emergence of "zero-kilometer used cars" has raised concerns in the automotive industry, as it is seen as a market distortion and a means for manufacturers to manipulate sales figures and inventory management [1][4][7] Group 1: Industry Concerns - Great Wall Motors' chairman, Wei Jianjun, highlighted that the practice of selling zero-kilometer used cars is damaging to market rules, with thousands of dealers involved [1] - The Ministry of Commerce has initiated discussions to regulate the zero-kilometer used car market and promote legitimate exports [1][4] - Experts indicate that the zero-kilometer used car phenomenon is a temporary solution to excess inventory and not a long-term industry model [7] Group 2: Market Dynamics - Zero-kilometer used cars are typically new vehicles with minimal mileage, often registered as used cars to meet sales targets and improve financial statements [1][4][6] - Data shows that as of April, the inventory of passenger cars in China reached approximately 3.5 million units, marking a significant year-on-year increase [6] - The competitive pressure in the new car market has led to an increase in the volume of zero-kilometer used cars being sold [6][7] Group 3: Pricing and Sales Strategies - The pricing of zero-kilometer used cars varies significantly, with some models priced only slightly lower than new cars, while others see substantial discounts [2][10] - Dealers are utilizing government subsidies to sell these vehicles at lower prices, which undermines the intended purpose of such subsidies [8][11] - The zero-kilometer used car market has become a key channel for manufacturers to clear inventory and recover funds quickly [7][11] Group 4: Export Opportunities - There is a growing trend of exporting zero-kilometer used cars, particularly to regions with high demand for affordable vehicles [11][12] - Recent policies in Guangdong support the parallel export of used cars, which may alleviate domestic market pressures [11] - The export of zero-kilometer used cars is estimated to be in the tens of thousands, contributing significantly to the overall used car export figures [11][12]

或许是出于这样的紧迫感，在5月26日举办的一汽奔腾悦意07上市发布会上，出现了让人出乎意料的一 幕：为了验证"悦意07内饰采用零苯无异味灵芝皮材质，环保生物基，零苯无异味"的卖点，一位高管接 过浸泡了该车座椅皮革的清水，在现场一饮而尽后表示："口感不错，我干了。" 在悦意07上市发布会现场，一汽奔腾董事长、党委书记刘忠忱（左4）与奔腾品牌代言人朱亚文（左5） 共同为首批车主隆重交车。 在新能源汽车加快普及的过程中，插混紧凑型SUV扮演着极为重要的角色。它既凭借着高度实用性、性 价比吸引了大量消费者，又因为比亚迪宋Pro DM-i、宋PLUS DM-i及吉利银河L7等明星车型的存在，面 临着空前激烈的市场竞争。 对于正在为销量反弹而奋斗、并急于在新能源赛道建立"品牌护城河"的一汽奔腾来说，杀入插混紧凑型 SUV市场，注定会是一场难度不小的"攻擂战"。 统计数据显示，2024年一汽奔腾累计销量为150777辆，同比增长25%；其中新能源汽车销量为82872 辆，同比增长214%，新能源渗透率达到55%。值得注意的是，去年5月上市的奔腾小马，全年累计销售 57863辆，占一汽奔腾当年销量约38.4%。 事实上，一汽 ...

Group 1 - High合汽车 is undergoing restructuring due to debt issues, but has received a significant investment of $1 billion from Lebanese startup EV Electra to establish a new company in Yancheng, with factory operations expected to resume soon [1][2] - EV Electra has committed to achieving no less than 100,000 overseas procurement orders or $3 billion in orders over the next three years [2] - The Yancheng Economic and Technological Development Zone has released an environmental impact report for the "Yueda Kia Intelligent Green Technology Upgrade Project," which involves a technical upgrade of the High合汽车 factory with a total investment of 17.96 million yuan, expected to be completed by October this year [5][6] Group 2 - After the upgrade, the factory's designed production capacity will reach 150,000 passenger vehicles annually, covering three models under High合汽车, with respective annual outputs of 37,500, 37,500, and 75,000 units [7] - Yueda Kia's domestic sales in 2023 were 166,000 units, with a factory utilization rate of only 25%, but overseas sales exceeded 80,000 units, accounting for 48% of total sales [19] - In 2024, Yueda Kia is projected to sell 248,000 new vehicles domestically and export 364,000 units, indicating a strong focus on international markets [21] Group 3 - The Yancheng region is becoming a significant hub for the new energy vehicle industry, with various manufacturers and suppliers establishing operations, including Yueda Kia and other related companies [47][48] - The local battery and energy storage industry has reached a production capacity of 55 GWh, with ongoing projects expected to increase this to 180 GWh, making it the second-largest capacity in the country [54] - Notable investments in the region include projects from major players like BYD and SK Innovation, contributing to a robust supply chain for the new energy sector [56][57]