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上汽奥迪豪华智电布局加速
Jie Fang Ri Bao· 2025-09-25 02:25
Core Insights - SAIC Audi has officially delivered the first batch of E5 Sportback vehicles, marking a significant step in its luxury electric vehicle strategy and transforming brand-user interaction [1][2] - The E5 Sportback, launched on September 16 at a starting price of 235,900 yuan, received over 10,153 orders within 30 minutes of its release, showcasing its market competitiveness [1] - The new flagship store "Audi City" represents an innovative practice in future mobility, enhancing the luxury brand's interaction with consumers through modern design and personalized services [2] Product Highlights - The E5 Sportback features a powerful 579 kW dual-motor system with quattro all-wheel drive, achieving 0-100 km/h acceleration in just 3.4 seconds, demonstrating exceptional performance [1] - It integrates advanced technology with the new AUDI OS operating system powered by Qualcomm Snapdragon 8295, providing a smooth user experience and innovative driver assistance concepts developed in collaboration with Momenta [1] Service Network Expansion - SAIC Audi is expanding its service network, with nearly 200 upgraded showrooms nationwide and plans to establish over 240 fully functional user centers in more than 100 cities by the end of 2025 [2] - The brand's app has been enhanced to include "Audi Brand World," offering E5 Sportback owners six levels of exclusive rights and benefits, addressing various user needs such as charging and entertainment [2] Strategic Importance - The delivery of the E5 Sportback and the opening of "Audi City" are pivotal moments in SAIC Audi's development, reflecting its commitment to innovation in the luxury electric vehicle sector and a user-centric approach [2] - With the acceleration of new vehicle deliveries, SAIC Audi is positioned to stand out in the competitive luxury electric vehicle market, providing consumers with more quality choices and contributing to the industry's growth [2]