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新消费“蔚然成风”,舒宝国际(02569)能否乘势而起?
智通财经网· 2025-05-19 02:28
Group 1 - The core viewpoint of the articles highlights the strong market performance of Shubao International, with its stock price increasing significantly since its listing, reflecting growing investor confidence in consumer companies [1][2] - Shubao International, as part of the Jinjiang enterprise group, benefits from the "going global + maternal and infant" concept, aligning with the current preference for high-growth emerging consumer stocks in the Hong Kong market [2][3] - The company has experienced a notable shift in its business structure, with revenue growth slowing down, particularly in its ODM (Original Design Manufacturer) segment, which saw only a 1.1% increase in 2024 [3][4] Group 2 - In 2024, Shubao International reported a revenue of approximately 753 million yuan, a year-on-year increase of 15.01%, but this growth rate is significantly lower than the previous years [3][4] - The company's revenue from its ODM business accounted for 60.1% of total revenue, while the brand product business saw a substantial increase of 44.6%, driven mainly by a doubling of sales in female hygiene products [3][4] - The decline in revenue from the Russian market, which dropped by 31.9% year-on-year in early 2024, has contributed to the overall slowdown in revenue growth [6][8] Group 3 - The shift in focus from the "infant" market to the "female" market is a response to the saturation of the infant care market, which has been negatively impacted by declining birth rates in China and Russia [8][9] - The global female hygiene products market is projected to reach approximately $89.29 billion by 2033, with a compound annual growth rate of about 7.8% from 2024 to 2033, indicating a significant growth opportunity for Shubao International [9][10] - Despite the potential in the female hygiene market, Shubao International faces challenges due to low barriers to entry and intense competition from both domestic and international brands [10]