Core Viewpoint - Ningbo Bank is leveraging financial innovation to activate the consumption market in Jiangsu, creating a comprehensive service network that integrates work, life, and flow circles to enhance consumer experiences and drive regional economic growth [3][5][12]. Group 1: Financial Innovation and Consumer Engagement - Ningbo Bank has implemented various consumer engagement activities, such as the "Our Home Ground" event for soccer fans, which combines financial services with sports and entertainment to enhance customer loyalty and participation [4][5]. - The bank's strategy includes a three-dimensional approach of "scene ecology + digital platform + inclusive finance," which has established it as a key player in Jiangsu's new consumption market since its establishment in 2008 [3][5]. Group 2: Consumption Ecosystem Development - The bank has created a consumption ecosystem that includes over 6000 high-frequency consumption scenarios across its branches in Nanjing, Suzhou, and Wuxi, focusing on local consumer needs and preferences [9][10]. - In Nanjing, the bank's deposit balance has exceeded 150 billion yuan, with total assets reaching 220 billion yuan, while in Suzhou, the deposit scale has reached 151.4 billion yuan, and total assets have surpassed 250 billion yuan [9][10]. Group 3: Digital Empowerment and Service Integration - The "Beautiful Life" platform serves as the core of Ningbo Bank's consumption ecosystem, integrating consumer discounts, merchant traffic, and financial services into a single local life service platform [15]. - The platform has introduced various promotional activities, such as "Thursday Half Price" and "Brand Chain List," which have successfully attracted significant consumer attention and engagement [15]. Group 4: Inclusive Finance and Community Impact - Ningbo Bank's approach to inclusive finance emphasizes expanding service coverage to unlock the consumption potential of low-income groups, thereby contributing to economic growth [16][17]. - The bank aims to play multiple roles, including being a financial advisor, a digital manager for businesses, and a value partner for customers, thereby fostering a symbiotic relationship between finance and the real economy [17].