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深耕养老金融 兴业银行成都分行书写“银龄幸福答卷”
Si Chuan Ri Bao· 2025-11-11 20:24
Core Viewpoint - The article highlights the efforts of Industrial Bank Chengdu Branch in developing a comprehensive elderly financial service system, showcasing its commitment to serving the elderly population through various initiatives and innovative service models [2][3][4]. Group 1: Elderly Financial Services - Industrial Bank Chengdu Branch has established itself as a benchmark for elderly services in the region, winning accolades such as the "Demonstration Model Outlet for Elderly Payment Services" and the "Respect for the Elderly Civilization Award" [2][3]. - The branch has the highest number of elderly service outlets within the bank, with 21 elderly service centers and 86 elderly service stations, enhancing convenience for elderly clients [3]. Group 2: Innovative Educational Initiatives - The "Anyu Academy" was created to address the educational needs of the elderly, providing a local solution to the shortage of places in senior universities [4][5]. - The Chengdu Branch has partnered with Chengdu Senior University to establish a campus that can accommodate up to 9,000 students, offering over 30 classes and hosting more than 2,500 events, serving over 75,000 elderly individuals [5]. Group 3: Financial Support for Elderly Care Industry - The Chengdu Branch has provided over 300 million yuan in loans to support the elderly care industry, benefiting more than 500 clients related to the silver economy and nearly 90 elderly care institutions [6]. - The bank has introduced innovative financial products, such as the first loan linked to the occupancy rate of elderly care beds, providing over 100 million yuan in support to alleviate pressure on enterprises [7].