Group 1 - The core message of the article emphasizes BMW's significant advancements in electric vehicle technology and design, marking a pivotal moment for the company as it unveils the new generation of models at the 2025 Munich Auto Show [1][3] - BMW's new generation model, the all-new BMW iX3, is highlighted as a milestone product in the company's transition towards electrification and intelligence, showcasing a complete product iteration rather than just a new vehicle [3][5] - The company plans to launch 40 upgraded models based on the new generation concept by 2027, with the second model, the all-new BMW i3 sports sedan, already previewed [5] Group 2 - The design of the BMW iX3 reflects a modern interpretation of classic BMW values, featuring a minimalist exterior that enhances aerodynamics and a personalized interior experience [8][10] - Technological innovations include the "visual cone" concept for the cockpit, which integrates advanced display features, and the sixth-generation electric drive system that offers a CLTC range of 900 km [12][15] - The iX3 will also feature a China-exclusive version that incorporates user-driven technological upgrades, including a custom language model developed with Alibaba and advanced driving assistance features in collaboration with Momenta [17] Group 3 - BMW's commitment to sustainability is evident in its factory construction and self-generated green electricity, aiming to reduce carbon emissions throughout the product lifecycle [17] - Despite the innovative design and technology, there are challenges ahead, as some media have noted mixed reactions from potential users regarding the new minimalist interior [19] - Early reviews from foreign media have praised the driving experience and functionality of the iX3, suggesting that BMW's focus on "pure driving pleasure" remains intact in the electric era [21]