Group 1 - The core viewpoint of the article is the opening of the joint brand experience store "Tianfu Meat Shop" by Tianfuhao and COFCO Jiajia Kang in Beijing, marking a significant step in their collaboration after launching the "flaxseed pork cooked food" product line [1] Group 2 - The store features a variety of products including pre-packaged marinated meat and hot cooked food, catering to diverse consumer needs from busy office workers to community residents seeking premium taste [5] - The store benefits from a robust factory cold chain delivery system, ensuring "same-day delivery" of fresh products [5] - In addition to cooked food, COFCO Jiajia Kang's flaxseed pork fresh meat products are also available, including a range of premium cut fresh meat and various prepared meat products [5] - The combination of "raw meat + cooked food + prepared products" meets the full range of family dining needs [5] - The collaboration allows Tianfuhao to leverage its upstream resources and R&D advantages, while COFCO Jiajia Kang's high-end fresh meat products gain deeper community penetration through offline channels [5] - This cross-industry integration evolves from "product empowerment" to "brand symbiosis," enhancing the marketing link between fresh and cooked food [5]