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一碗豆花如何撬动数十亿元级大产业?——四川富顺豆花产业发展观察
Xin Hua Cai Jing· 2025-06-13 06:48
Core Viewpoint - The development of Fushun Douhua (tofu pudding) has transformed from small family workshops to a large-scale industry, with a market value reaching several billion yuan, driven by local government initiatives and cultural tourism integration [1][2][3]. Group 1: Industry Development - Fushun Douhua has evolved into a standardized, chain-operated, and industrialized product, with nearly a thousand stores in the Sichuan-Chongqing region [1]. - The production of Fushun Douhua and its accompanying condiments has an annual output value exceeding 1 billion yuan, with the market share of Fushun spicy sauce and Douhua dipping sauce reaching 80% and 60% respectively [1][3]. - The county has established a digital quality control system for Douhua production, with a daily output of 8,000 to 10,000 bowls, leading to annual sales exceeding 5 million yuan [3]. Group 2: Cultural and Economic Impact - The integration of "industry + culture + tourism" has revitalized Fushun Douhua, making it a popular destination for tourists during holidays [2]. - Fushun County has around 400 Douhua shops, generating over 3.5 billion yuan in annual restaurant revenue and creating employment for thousands [2]. - The county has initiated a three-year action plan for Douhua industry development, with a special fund of 5 million yuan allocated for soybean cultivation, heritage preservation, and brand promotion [3]. Group 3: Future Prospects - The introduction of ready-to-eat Douhua products marks a shift from traditional dining to a fast-food production model, enhancing market accessibility [2][3]. - Fushun aims to enhance the value chain of the Douhua industry by developing related sectors such as dining, heritage experience, and tourism [3].