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极氪否认销售“0公里二手车”:“一口价展车”不是二手车
Nan Fang Du Shi Bao· 2025-07-21 02:24
Group 1 - The core issue in the electric vehicle industry is the emergence of irrational competition methods such as "price wars" and "0-kilometer used cars," which disrupt market order and affect sustainable development [2] - "0-kilometer used cars" refer to vehicles with mileage between 0-1000 kilometers that are registered but sold as used cars, allowing manufacturers to enhance sales data and brand influence [2] - The practice of selling "0-kilometer used cars" is widespread, with reports indicating that thousands of companies are involved in this market, often pricing these vehicles significantly below the manufacturer's suggested retail price [2][9] Group 2 - Zeekr brand recently faced public scrutiny over allegations of selling "0-kilometer used cars," but clarified that the vehicles in question were normal display cars and not classified as "0-kilometer used cars" [3][4] - Zeekr emphasized that their display cars are legally considered new vehicles as they have not been registered or issued retail invoices, and they maintain consumer rights similar to new car buyers [4][7] - The distinction between display cars and "0-kilometer used cars" is legally significant, as registration status is the key factor in defining a used car [7] Group 3 - The phenomenon of "0-kilometer used cars" is seen as a symptom of deeper issues within the automotive industry, reflecting pressures of internal competition and inventory clearance strategies by dealers [10] - The Ministry of Commerce is actively engaging with industry associations and companies to address the "0-kilometer used car" issue and promote healthy development in the used car market [10][11] - Proposed regulations, such as a ban on transferring new cars to used car status within six months of registration, aim to curb the circulation of "0-kilometer used cars" and restore market order [11]