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广发信用卡联动数万家商户 引金融活水释放假期文旅消费活力
Jin Rong Jie Zi Xun· 2026-02-04 02:17
联动数万家商户,助力线下消费回暖 《方案》围绕"好吃""好住""好行""好游""好购""好玩"六大方向,推出一系列旨在繁荣节日市场、丰富 群众文化生活、激发假期消费活力的举措。广发信用卡迅速响应,紧抓春节消费旺季契机,正式启 动"贺岁狂欢·赢888元新年红包"品牌活动,将宏观政策细化为消费者身边可触可感的实惠与便利。此次 活动覆盖全国40余座城市、数万家商圈商户,携手奈雪的茶、霸王茶姬、肯德基、名创优品等知名品 牌,共同打造消费盛典。活动期间,持卡人达标即可获得每周五以5折优惠购买合作商户代金券的权 益。此举直接降低了居民消费成本,有效激发了商圈客流消费潜力。这不仅是对消费市场的有力提振, 更是广发信用卡围绕其"稳客户、稳业务、稳存量"的经营思路,聚焦核心消费场景深耕存量客户、提升 用户活跃与黏性的重要实践。 此外,广发信用卡依托"发现精彩"APP平台,在饭票专区推出"天天优惠"、"周五臻选"等活动,聚焦餐 饮、零售、3C产品等高频消费领域。符合条件的持卡人可以用优惠价格购买不同阶梯力度的代金券, 满足了消费者多元化、高性价比的日常消费需求。这种持续、稳定的价值供给,正是巩固客户关系、提 升存量客户获得感的关 ...
广发银行南宁分行:“以卡为媒”助力市民绿色消费与低碳出行
Zhong Guo Jin Rong Xin Xi Wang· 2025-12-26 12:07
Core Viewpoint - Guangfa Bank Nanning Branch is committed to promoting green finance and advocating low-carbon environmental concepts through the development of a comprehensive green credit card product and service system, focusing on various low-carbon scenarios in citizens' daily lives [1] Group 1: Green Finance Initiatives - The bank has partnered with over 30 mainstream electric vehicle brands and more than 50 offline stores to enhance consumer options for purchasing electric vehicles through personal installment services [1] - To support the promotion of electric vehicles in Nanning, the bank has stationed personnel at brand stores to provide financial services on-site, allowing citizens to complete all installment processes without visiting bank branches [1] - The bank has optimized its business processes, enabling citizens to apply for installments via mobile phones and has opened a green credit approval channel, achieving same-day loan disbursement [1] Group 2: Product Promotion and Consumer Engagement - The Guangfa Green Low-Carbon Card and the Guangfa Car Owner Card, which offers green travel benefits, are key products being promoted to enhance financial service quality and meet the demand for green travel [1] - The bank encourages citizens to engage in low-carbon travel methods such as public transport, subways, high-speed trains, shared bicycles, and electric vehicles through additional points and consumption discounts [1] Group 3: Future Plans - Guangfa Bank Nanning Branch plans to continue expanding the coverage of green finance and enhancing the supply capacity of green financial products and services, aiming to contribute significantly to financial support for green development [2]