彝潮非遗大秀
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成都持续发力“首发经济”,又一首秀在蓉上演|新经济观察
Xin Lang Cai Jing· 2026-01-25 05:55
Core Viewpoint - Chengdu is actively promoting its "first launch economy" through various supportive policies, creating a strong "magnetic effect" that attracts new businesses and cultural events to the city [1][3]. Group 1: Cultural Events and Initiatives - The "Yizu Heritage Grand Show" showcased a blend of traditional Yi culture and modern design, providing a visual feast for the citizens of Chengdu [1]. - This event is part of the "Fire in the Mountains" cultural tourism initiative, aimed at integrating ethnic culture into the urban core, offering new ideas for the transmission of traditional culture [3]. - The event serves as a platform for representatives of intangible cultural heritage to display their talents, injecting new vitality into traditional culture [6]. Group 2: Economic Impact and Data - According to the Sichuan Provincial Department of Commerce, there were 763 new stores established in the province and over 1,650 events such as premieres and showcases held in the first three quarters of 2025 [6]. - In the period from January to October 2025, Chengdu welcomed a total of 710 new stores, averaging over 70 new stores per month, indicating a surge in first launches and events [6]. - The "first launch economy" is proving to be a significant driver of market vitality, transforming Chengdu's consumption model from a traditional "transaction space" to a "lifestyle origin" [6].