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微短剧《小狗来福》
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解码闽江文化基因!中国移动咪咕联合出品延平区微短剧《孤岛围猎》打造沉浸式文旅体验
Huan Qiu Wang· 2025-04-17 10:00
Group 1 - The core idea of the article is the launch of the micro short drama "Island Hunt," which aims to enhance the cultural tourism industry in Yanping District through a unique storytelling approach that combines suspense and local cultural elements [1][3][5] - The drama is set against the backdrop of the 1990s state-owned enterprise reform and features a plot centered around a smuggling case, highlighting the cultural and historical significance of the Minjiang River region [3][5] - The project is a collaboration between China Mobile Migu Digital Media Co., Ltd. and Fujian Yantuo Cultural Tourism Development Group, showcasing a model of "micro short drama + cultural tourism" to drive regional economic development [5][13] Group 2 - "Island Hunt" is recognized as a benchmark project in response to the National Radio and Television Administration's initiative "Travel with Micro Short Dramas," and it is part of Migu's strategic practice of "micro short drama+" [5] - The drama aims to create immersive cultural tourism experiences by transforming its narrative scenes into tourist attractions and developing related products such as themed routes and handicrafts [5][13] - Migu has received over 20 awards at national and provincial levels for its quality micro short dramas, establishing its leading position in the micro short drama sector [5][8]
刀光剑影邂逅江南韵味!中国移动咪咕出品文旅微短剧《独臂刀侠》探秘湖州
Huan Qiu Wang· 2025-04-16 08:47
Group 1 - The micro-drama "One-Armed Swordsman" has officially started filming in Huzhou, guided by the South Taihu New District Publicity Center and produced by multiple companies including China Mobile Migu Digital Media Co., Ltd. [1] - The drama aligns with the National Radio and Television Administration's initiative "Travel with Micro Dramas," aiming to showcase Huzhou's natural beauty and cultural heritage through its narrative and filming locations [3][9] - Key filming locations include landmark buildings in Huzhou, particularly the Renhuang Pavilion, which serves as a cultural and modern architectural hub [3] Group 2 - The storyline follows the protagonist Lin Feng, who, after losing his right arm due to betrayal, regains his fighting spirit with the help of Shen Qingcheng, ultimately defeating the antagonist Wang Tianfang [4][5] - The drama intricately weaves elements of martial arts and romance, while also incorporating Huzhou's cultural landmarks and traditions, providing a rich visual and cultural experience for viewers [4][5] - The production highlights Huzhou's traditional craft of Hu Bi (Huzhou brush), recognized as a national intangible cultural heritage, showcasing its historical significance and craftsmanship within the plot [7] Group 3 - The launch of "One-Armed Swordsman" represents an innovative practice in the cultural tourism sector by Migu Digital Media, aiming to enhance cultural tourism experiences through quality micro-dramas [12] - Migu Digital Media has produced several acclaimed micro-dramas that have been recognized at national and provincial levels, establishing a benchmark in the short drama industry [9]
养老题材激活“微短剧+”新场景,中国移动咪咕短剧生态再升级
Huan Qiu Wang· 2025-03-28 08:18
Core Insights - The twelfth China Network Audio-Visual Conference was held in Chengdu, focusing on enriching the spiritual and cultural life of the elderly through micro-short dramas [1] - China Mobile Migu Media plans to launch a micro-short drama titled "Evening Sun Warm Courtyard," which addresses the conflicts in elderly care perspectives among three generations [2] - Migu Media is leveraging the "micro-short drama+" model to innovate content and create social value across various sectors, including elderly care, science popularization, and cultural tourism [3] Group 1 - The initiative aims to implement the concept of "providing for the elderly" through creative storytelling that resonates with the elderly community [1][2] - The micro-short drama "Evening Sun Warm Courtyard" will explore traditional family care versus new community care models, promoting intergenerational healing [2] - Migu Media's strategy includes expanding its ecosystem in the micro-short drama sector with diverse themes and innovative approaches to drive high-quality industry development [3] Group 2 - Migu Media has responded to national broadcasting authority initiatives, with several works selected for the "Travel with Micro-Short Dramas" program, boosting local tourism [4] - The pet-themed short drama "Little Dog Laifu" achieved over 400 million views and was recognized as one of the best in its category [4] - The company is focusing on creating a win-win situation between social benefits and commercial value through various thematic micro-short dramas [4]