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想飞就飞银发年票
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春秋航空开售“想飞就飞”冬春套票 首设“银发年票”服务老年旅客
Core Insights - Spring Airlines has launched two new ticket products: "Winter-Spring Pass" and "Silver Hair Annual Pass" targeting elderly travelers [1][2][3] Group 1: Product Offerings - The "Winter-Spring Pass" is available in two versions: domestic and global, covering routes operated by Spring Airlines, with validity from December 1, 2025, to March 28, 2026 [2] - The "Silver Hair Annual Pass" is designed for travelers aged 60 and above, allowing unlimited exchanges for domestic and international flights from December 1, 2025, to December 31, 2026, with specific blackout periods [2] Group 2: Customer Benefits - Both products offer key benefits such as free exchanges up to three days in advance, refunds for unused tickets, and price adjustments for unutilized tickets [2] - Special incentives are provided for existing customers who meet certain spending thresholds before December 12, allowing them to purchase the new winter-spring pass at a discounted rate [2] Group 3: Strategic Insights - The introduction of the "Silver Hair Annual Pass" reflects the company's understanding of demographic changes and diverse travel needs, aiming to create a "slow travel" environment for older travelers [3] - The initiative is part of a broader strategy to enhance service quality, moving from standardized to more personalized and refined offerings in the airline industry [3]