Core Insights - The core concept of the articles revolves around the booming "emotional consumption" market in 2025, with a significant focus on the challenges of achieving Product-Market Fit (PMF) for entrepreneurs [1][30]. Emotional Consumption Market - The emotional consumption market is projected to exceed 2 trillion yuan, with nearly 50% of consumers willing to pay for immersive experiences and trendy products [1][13]. - Generation Z spends an average of 949 yuan monthly on emotional consumption, with 18.1% willing to spend over 2000 yuan [2]. PMF Challenges - Entrepreneurs face increasing difficulties in achieving PMF, often due to blindly following trends without understanding actual consumer needs [4][5]. - Many entrepreneurs mistakenly believe that perfecting a product is essential before launch, leading to missed opportunities in the 2 trillion yuan market [5][8]. Successful Strategies - A startup successfully navigated the emotional consumption space by utilizing a "Consumer Motivation MVP Model," spending only 42 yuan to validate their value proposition [10][30]. - The startup focused on understanding why users are willing to spend money, emphasizing that this is more critical than creating a perfect product [11][30]. Cost-Effective Validation - The startup's approach involved minimal costs for material acquisition, relying on personal connections rather than hiring teams or renting offices [15][16]. - They conducted tests on three platforms using organic distribution without spending on promotions, achieving high engagement rates [18][22]. Data-Driven Decision Making - The startup emphasized the importance of data over intuition, setting clear metrics for success and adjusting strategies based on user interaction data [17][26]. - They discovered that their initial user assumptions were incorrect, demonstrating the need for flexibility in user profiling [29]. Policy and Technological Support - Government policies supporting the integration of intangible cultural heritage with digital technology have created a favorable environment for innovation [7][23]. - The availability of open-source technologies, such as live2D, has significantly lowered the barriers to entry for creating virtual content [12][22]. Conclusion - The articles highlight that achieving PMF in the emotional consumption market is not about creating perfect products but about understanding and validating consumer motivations with minimal costs [30][31]. - The success of the startup serves as a model for others in the industry, emphasizing the importance of low-cost testing and data-driven adjustments in entrepreneurial ventures [30][31].