本报讯 （记者梁傲男）马年春节将至，全国各大商场都开始了大规模的迎春活动。高端商场SKP在这异彩纷呈的新春消费 版图中，一直是当之无愧的商业标杆与活力引擎。今年SKP的迎春活动从1月24日到2月14日正式启动。 在SKP迎春活动首日，北京、西安、成都、武汉SKP的老铺黄金门店一如既往出现排队长龙，今年排队盛况更超过去年。1 月24日上午，记者在北京SKP现场了解到，在1月23日晚间就有数十人开始彻夜排队；到1月24日10点北京SKP营业时间开始， 商场已停止发放老铺黄金的排队号牌，总共发放了约四五百人，相当于全天的接待能力。 作为中国黄金珠宝高端品牌，老铺黄金近年来成为市场消费顶流，吸引了一众国际高奢珠宝品牌的消费者转向。国际金融 机构罗斯柴尔德报告数据显示，老铺黄金预计2025年将超越历峰集团珠宝业务在中国市场的营收。后者作为世界三大奢侈品集 团之一，旗下包括卡地亚、梵克雅宝、布契拉提等品牌。历峰集团CEO Nicolas Bos在财报电话会上提及老铺黄金，称其"推动 了珠宝市场的渴望度和活力"。 2025年9月份，老铺黄金在北京SKP一层的独立门店正式开市，打破了国际大牌牢牢把持流量最好的一层独立店面位置 ...

Core Viewpoint - The company, Caibai Co., Ltd. (605599), has reported a continued positive sales trend since Q4 2025, with jewelry sales recovering and investment products maintaining strong demand driven by market trends [1] Group 1: Sales Performance - Jewelry sales have shown a consistent recovery since Q4 2025, following a strong performance in Q3 [1] - Investment products continue to see high sales activity due to market demand [1] - Cultural products have also experienced steady sales growth, capitalizing on the "Guochao" consumption trend [1] Group 2: Operational Strategy - The company operates a fully direct sales chain model, allowing for efficient market insight and rapid response to changes [1] - A strict "sales-driven procurement" strategy is implemented, along with a precise purchasing mechanism of small batches and multiple batches [1] - Dynamic inventory management is continuously optimized to effectively mitigate potential risks from fluctuations in gold prices, maintaining a stable operational rhythm [1]