Core Insights - The event "Play City Pomelo" in the Naxi District successfully promoted local agricultural products and cultural tourism, attracting over 2,000 participants and generating more than 800,000 yuan in direct consumption [5][6]. Group 1: Event Highlights - The event featured a tasting and exhibition of pomelos and oranges, with local farmers sharing cultivation techniques and product advantages, enhancing visitors' understanding of local fruit quality [3][5]. - The theme of the event was "'Pomelo' Meets Beauty, 'Orange' Overflowing with Joy," combining cultural performances, agricultural product exhibitions, and interactive experiences to create a vibrant consumer event [5][6]. Group 2: Economic Impact - The event directly stimulated consumption, with a total sales figure exceeding 400,000 yuan, of which over 70% came from agricultural products, effectively promoting the connection between local agricultural production and sales [5][6]. - The initiative included online and offline promotions, such as discounts and lotteries, which increased consumer enthusiasm and led to a cumulative revenue of over 200,000 yuan in the catering industry [5][6].

Group 1 - The core event "Play City Pomelo" in the Naixi District aims to promote local agricultural products and enhance consumer engagement through innovative activities [5][7] - The Huguo Pomelo is highlighted as a geographical indication product, symbolizing the heritage and economic prosperity of the local farmers, contributing to rural revitalization [3][5] - The event features a blend of traditional agricultural product exhibitions and modern interactive experiences, showcasing a model of integration between agriculture, culture, tourism, and commerce [5][6] Group 2 - The Naixi District encourages visitors to experience local flavors and cultural heritage, inviting them to engage in activities such as fruit picking and exploring historical sites [7] - The collaboration among Huguo Town, Tianxian Town, and Shangma Town represents an innovative approach to regional coordinated development and shared prosperity [3][5]