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老乡鸡拼好饭定制套餐半年售出超200万份
Bei Jing Shang Bao· 2025-10-16 13:35
Core Insights - The collaboration between Meituan and Laoxiangji has resulted in significant sales for the customized farmhouse stir-fried pork rice set, with over 2 million orders sold from January to September this year, and a single-day peak of over 40,000 orders [1] Group 1: Sales Performance - Laoxiangji's partnership with Meituan has led to the successful sale of over 2 million units of the farmhouse stir-fried pork rice set from January to September [1] - The highest single-day sales reached over 40,000 orders, indicating strong consumer demand [1] Group 2: Store Operations - Laoxiangji has actively collaborated with Meituan on new store formats, with satellite stores consistently ranking in the top three in their respective business districts [1] - Many of the satellite stores are achieving daily order deliveries between 1,000 to 1,500, showcasing operational efficiency [1] Group 3: Future Strategy - Laoxiangji plans to continue expanding its Meituan satellite stores to enhance delivery efficiency and customer experience [1] - The company emphasizes that their approach to takeout is not about compromise but about creating new possibilities for mutual success with Meituan [1]