Core Insights - The article discusses the increasing popularity of cultural consumption, particularly in museums, driven by a growing public interest in historical and cultural heritage [1][2] - Recent policies aim to enhance service consumption by extending operating hours and optimizing reservation systems for popular cultural venues [1][3] Group 1: Policy Measures - The government has proposed measures to extend operating hours for popular cultural venues and encourage no-reservation policies to meet the diverse cultural needs of the public [1][3] - Specific examples include the Sanxingdui Museum extending its closing time from 18:00 to 20:00 during holidays, and the Shanghai Museum implementing no-reservation policies starting in September [1][3] Group 2: Economic Impact - Optimizing reservation methods is expected to enhance user experience and stimulate local economies, including ticket sales, cultural products, and dining [2][3] - The Shanghai Museum's recent exhibition on ancient Egyptian civilization attracted 2.77 million visitors and generated revenue of 760 million yuan, contributing to over 35 billion yuan in overall city consumption [2] Group 3: Cultural Innovation - The article emphasizes the need for innovative exhibition methods and collaboration with social forces to develop cultural products and digital offerings [3][4] - The number of museums achieving annual sales of over 100 million yuan in cultural products is increasing, with several museums reporting sales between 200 million and 500 million yuan [3] Group 4: Future Trends - The future of cultural consumption is expected to expand beyond urban areas and popular venues, becoming a significant part of mass tourism [4] - Museums are envisioned not only as guardians of culture but also as creators of enriching life experiences [4]