新车上牌数字化服务
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数字化破局汽车消费“痛点”,多方协同构建统一大市场
Zhong Guo Qi Che Bao Wang· 2025-07-28 03:37
Core Viewpoint - The automotive industry is focusing on digital transformation to enhance consumer experience and streamline processes, aiming to create a unified online market for automotive consumption [1][5][10] Group 1: Policy Guidance - The Chinese government is accelerating the establishment of a national unified market, with policies indicating a clear direction for the automotive industry's transformation [5][10] - Long-standing issues in the automotive consumption process, such as multiple visits to various institutions and lengthy procedures, are identified as bottlenecks hindering market vitality [5][6] Group 2: Digital Transformation Goals - The core objective of the automotive industry's digital transformation is to minimize consumer effort while maximizing data efficiency, allowing for a "one-stop" service experience [6][10] - The implementation of digital tools has already resulted in significant reductions in operational costs for both consumers and businesses, with over 200 million vehicle owners benefiting from reduced "running costs" [6][9] Group 3: Practical Implementation - Companies like Changan Automobile are leading the way in digital reform, achieving 100% factory inspection without consumer involvement and significantly reducing the time required for vehicle registration [8][9] - The Chongqing police department has successfully implemented a pilot program for online vehicle registration, achieving a 60% increase in efficiency [7][9] Group 4: Challenges and Collaboration - Despite progress, challenges remain, including data barriers between departments and varying policies across regions, which hinder the establishment of a unified market [9][10] - Stakeholders are calling for a clear timeline and roadmap for the unified market, emphasizing the need for collaboration among government, enterprises, and service institutions to address existing challenges [10]