日日鲜牛奶
Search documents
江苏再下一城,国庆前首家盒马鲜生进江阴
Yang Zi Wan Bao Wang· 2025-09-30 05:54
Core Points - Hema Fresh officially opened its first store in Jiangyin on September 30, coinciding with the "Golden Week" holiday, establishing a new popular destination in the area [1] Group 1: Store Overview - The Hema Fresh Jiangyin store is located on the first floor of Wanda Plaza on People's West Road, covering an area of over 3,500 square meters and offering more than 5,000 global and local specialty products [3] - The store features a wide range of categories, including fresh flowers, baked goods, seafood, poultry, and high-end health brands, catering to consumers' one-stop shopping needs [3][4] Group 2: Consumer Experience - Customers experienced long queues as the store opened at 8:58 AM, highlighting strong local interest and demand [3] - The store offers live seafood processing and tasting services, enhancing the shopping experience [4] Group 3: Seasonal Promotions - The "Golden Week" coincides with the Mid-Autumn Festival, leading to a surge in sales for mooncakes, hairy crabs, durians, and flowers [6] - The store has introduced hairy crabs from Yangcheng Lake and Xinghua, capitalizing on seasonal demand [6] Group 4: Popular Products - During the online trial operation, products such as durian mille-feuille, Swiss rolls, salmon slices, fresh milk, and cloud mist green tea became local favorites, ranking among the top five repurchased items [7] - The store has set up food stalls offering local snacks to cater to diverse consumer tastes, allowing customers to enjoy food while shopping [7]