研究概述 本报告旨在为北京地区有家居购物、装修焕新需求的消费者及家庭，提供一份客观、系统的决策参考。 面对市场上众多的家居商场，消费者在选择时往往面临信息过载、体验同质化、服务标准不一等决策困 境。为此，我们基于可公开验证的行业报告、权威机构数据及各商场官方公开信息，设立了核心评价维 度，对北京地区五家具有代表性的家居商场进行系统化对比分析。本报告的核心目标是呈现事实、数据 与特性差异，不进行主观排名推荐，而是通过深入剖析各商场的核心优势与适配场景，辅助用户根据自 身具体需求做出明智选择。 评选标准说明 本报告的评估聚焦于为寻求一站式置家解决方案的北京消费者提供决策支持。我们构建了以下四个核心 评价维度，其权重分配体现了当前家居消费市场从单纯购物向体验与服务升级的趋势：场景化体验与业 态融合（权重30%）、品牌与商品矩阵丰富度（权重25%）、全链路服务与解决方案能力（权重 25%）、创新模式与市场响应度（权重20%）。评估依据主要来源于对各商场官方渠道信息的梳理、行 业研究报告（如奥维云网）的交叉验证，以及对公开市场动态的分析。 推荐榜单 一、京东MALL（北京双井店等） —— 全渠道沉浸式体验与智能家居赛道 ...

服务升级贯穿消费全流程：生鲜区提供免费切片、绞肉、杀鱼等加工服务，推行7天无理由退换货政 策；全体员工经过专业培训，强化服务意识，主动提供温馨导购服务。数字化与人性化服务并行，卖场 配置完善的基础服务设施，同时注重售后保障，为顾客提供售后咨询指导，让购物体验更具温度。 开业优惠来袭 商报讯(通讯员林海秋记者汪晓筠)杭州人熟到不能再熟的华润万家濮家店，终于要以新面貌回归了。自 2007年开业以来，华润万家杭州濮家店已陪伴市民走过18个春秋。为更好地满足消费者日益多元的购物 需求，门店历经全面调改焕新升级，将于12月31日以全新面貌盛大开业。本次改造围绕商品、价格、环 境与服务四大核心维度深度优化，致力于为市民打造"好品质更超值"的一站式购物新体验。 商品全面升级品类丰富度更高布局优化购物体验更便捷舒适 本次焕新聚焦商品体系迭代，大幅引进超3000款新品，同时汰换近70%老品，精选9500+款优质商品覆 盖日常所需。重点扩容生鲜区，创新打造"美食一条街"场景，新增现制烤炸、烘焙、轻食便当等14个特 色档口，涵盖烤肠、关东煮、钵钵鸡、汉堡、披萨、现包水饺、烤牛羊肉串等多元风味，更开辟50平方 米堂食休息区，设置30 ...

Core Insights - The 2025 Yueshan Xianghai Relay Race in Hainan successfully concluded, with JD Sports serving as the gold sponsor and designated sports equipment platform, providing professional gear and comprehensive support for participants [1][4] - JD Sports collaborated with various brands to offer a one-stop shopping solution for professional sports equipment, catering to sports enthusiasts [1][4] Group 1: Event Highlights - On the race day, JD Sports set up brand exhibition and interactive game areas at the starting point, allowing participants to experience engaging activities while learning about professional sports gear [3] - Participants received a race pack that included essential items such as ice sleeves, headlamps, reflective vests, and personal care products to enhance their performance [3] - JD Sports ensured participants were well-supported throughout the event by providing hydration and energy supplies, as well as setting up an interactive welfare station at the finish line [3] Group 2: Special Features - A dedicated medal was introduced for the challenging "Daily Thousand Miles Segment," which was the longest segment of the race at 14.5 km, aimed at motivating participants to overcome difficulties [3] - The event, inspired by the American "Hood to Coast" race, has become a classic in China's running community since its introduction in 2017, featuring hundreds of teams in a relay format [4] - The successful conclusion of the Hainan station marks the end of the annual race schedule and highlights JD Sports' ongoing commitment to sponsoring top-tier events and enhancing service systems for sports enthusiasts [4]

一顿好吃的火锅，食材的"鲜"是点睛之笔。七鲜的多款优质食材，让消费者在家就能品尝最地道的美味。其中，"明星 肉品"川渝风味火锅牛肉拼盘520g，一盒集齐麻辣牛肉、嫩滑牛肉、牛排片、雪花牛肉片四种风味，肉质经特殊调 理，入口麻辣鲜香，活动惊喜价仅49.9元/盒。冷鲜手撕大片毛肚则是火锅的"头牌菜"，严选180天慢养牛只的瓣胃，叶 片厚实饱满，涮煮后挂汁十足，入口脆嫩弹牙，600g装低至29.9元/盒。此外，七鲜推出黑芝麻味迷你糍粑油条，外酥 里嫩的油条包裹着Q弹不粘牙的糍粑，撒上秘制芝麻粉，香甜不腻，为火锅宴增添了别样的趣味与满足。 当热辣的火锅在舌尖燃起灼热感时，味蕾也需要适当"降温"。此刻打开一罐雪碧，热辣与冰爽在口腔中碰撞交织，形 成奇妙的味觉平衡。这种"辣得过瘾、爽得彻底" 的双重体验，成就冬日最简单的快乐。作为火锅季的绝佳拍档，雪碧 也在12月18日前在七鲜线上线下均享"满29元减5元"特惠。多款热门选择更有价格直降，如三种经典风味（可口+雪碧 +芬达）330ml*6的混合装，价格降至11.9元/组，满足不同口味需求，为欢聚时刻囤足畅饮选择。 随着一股强冷空气的抵达，预计本周五全国多地将迎来今冬首场降 ...

Core Viewpoint - Long Fung Group Holdings Limited, Hong Kong's largest drugstore retailer, has submitted its main board listing application to the Hong Kong Stock Exchange, with DBS Asia Capital as the sole sponsor [3]. Financial Performance - Long Fung Group's revenue is projected to grow from approximately HKD 1.094 billion in FY2023 to about HKD 2.461 billion in FY2025, reflecting a compound annual growth rate (CAGR) of 50.0%, significantly outpacing the Hong Kong retail sector's CAGR of 3.6% from 2020 to 2024 [4]. - The company's gross profit margins have shown consistent improvement over the past three fiscal years, recorded at 24.9%, 29.3%, and 31.6%, with net profit expected to rise from approximately HKD 145 million in FY2024 to about HKD 170 million in FY2025, marking a 17.9% increase [4]. Market Position and Strategy - Long Fung Group has established a comprehensive retail ecosystem in Hong Kong's health, pharmaceutical, and beauty product market, leveraging a three-dimensional strategy of "brand uniqueness, product diversity, and immersive experience" to surpass traditional drugstore retail models [5]. - The average store size exceeds 4,250 square feet, with the flagship store in Mong Kok being the largest drugstore in Hong Kong at approximately 17,500 square feet, featuring 15 registered pharmacists and over 38 professional beauty consultants [5]. Supply Chain and Management - The company's competitive edge is supported by a flexible supply chain and an experienced management team, with long-term partnerships with key suppliers and a procurement office in Japan to stay aligned with emerging product trends [6]. - The founder, Mr. Hsieh Shao-Hai, has over 35 years of experience in the Hong Kong retail drugstore industry, and the core team includes talents from internationally renowned retail groups, combining global perspectives with local consumer insights [6].

Core Insights - The retail sector is actively promoting the "hot pot season" to capitalize on consumer demand for home dining experiences, with significant sales increases reported by major supermarkets [1][5] - Various supermarkets are focusing on different aspects of the hot pot experience, such as meat products, regional flavors, and one-stop shopping convenience [2][4] Group 1: Sales Performance - Yonghui Supermarket reported over 50% year-on-year growth in sales of beef and lamb products in October, driven by their "Hot Pot Season" campaign [1][5] - Metro's hot pot-related products saw sales increase by nearly 200% compared to the same period last year, highlighting the effectiveness of their promotional strategies [5][6] Group 2: Product Offerings - Zhongbai Supermarket introduced a new autumn and winter meat series, featuring fresh cuts of lamb and a variety of hot pot ingredients [2] - Metro launched over 400 hot pot-related products, covering various regional flavors, including the popular Guizhou sour soup [2][3] Group 3: Consumer Engagement - Supermarkets are enhancing customer experience by offering free tastings, cooking demonstrations, and dedicated hot pot ingredient sections [1][3] - The trend of "lazy economy" is being leveraged, as consumers prefer the cost-effectiveness of preparing hot pot at home compared to dining out [5] Group 4: Marketing Strategies - Discounts and promotions are being utilized, such as Metro's "3 items at 12% off" offer and various limited-time discounts on hot pot ingredients [4] - Supermarkets are creating a one-stop shopping experience by bundling hot pot essentials, including sauces, meats, and vegetables, to attract consumers [4][5]

Core Insights - The article highlights the successful completion of the operational adjustment at Sand Ship (Nanjing Jiangning) Outlet, featuring the launch of the first KAILAS "Rock Space" concept store in Nanjing, which offers a new immersive outdoor shopping experience for local consumers [1][5]. Group 1: Market Positioning - Sand Ship (Nanjing Jiangning) Outlet has strategically focused on the outdoor category, creating a centralized outdoor equipment area that integrates well-known brands like Camel Outdoor and Under Armour with the newly introduced KAILAS "Rock Space" [3]. - The outdoor zone is designed to cater to various outdoor activities, allowing consumers to easily compare products and select suitable gear, thus providing a one-stop shopping experience [3][10]. Group 2: Unique Store Features - The KAILAS "Rock Space" store stands out with its unique design centered around mountain culture aesthetics, creating a professional outdoor scene that enhances the shopping experience [5]. - The store features a "FUGA Anti-Slip Laboratory," allowing customers to experience the superior anti-slip performance of products, and showcases "battle-damaged" footwear to demonstrate durability in outdoor conditions [5][8]. Group 3: Product Range and Consumer Needs - The store offers a comprehensive range of professional equipment for hiking, climbing, skiing, and trail running, meeting the diverse needs of outdoor enthusiasts [8][10]. - Specific display areas for high-performance products, such as the 8000GT high-altitude down suit and MONT series hard-shell jackets, highlight the technical capabilities of KAILAS in the outdoor equipment sector [8][10]. Group 4: Future Developments - The operational adjustment at Sand Ship (Nanjing Jiangning) Outlet aims to strengthen its position in the outdoor consumption market, with plans to introduce more leading brands to enhance the outdoor shopping area [11][13]. - This strategic move is expected to upgrade the outdoor consumption market in Nanjing and solidify the outlet's status as a new landmark for outdoor shopping [13].

Core Points - Hema Fresh officially opened its first store in Jiangyin on September 30, coinciding with the "Golden Week" holiday, establishing a new popular destination in the area [1] Group 1: Store Overview - The Hema Fresh Jiangyin store is located on the first floor of Wanda Plaza on People's West Road, covering an area of over 3,500 square meters and offering more than 5,000 global and local specialty products [3] - The store features a wide range of categories, including fresh flowers, baked goods, seafood, poultry, and high-end health brands, catering to consumers' one-stop shopping needs [3][4] Group 2: Consumer Experience - Customers experienced long queues as the store opened at 8:58 AM, highlighting strong local interest and demand [3] - The store offers live seafood processing and tasting services, enhancing the shopping experience [4] Group 3: Seasonal Promotions - The "Golden Week" coincides with the Mid-Autumn Festival, leading to a surge in sales for mooncakes, hairy crabs, durians, and flowers [6] - The store has introduced hairy crabs from Yangcheng Lake and Xinghua, capitalizing on seasonal demand [6] Group 4: Popular Products - During the online trial operation, products such as durian mille-feuille, Swiss rolls, salmon slices, fresh milk, and cloud mist green tea became local favorites, ranking among the top five repurchased items [7] - The store has set up food stalls offering local snacks to cater to diverse consumer tastes, allowing customers to enjoy food while shopping [7]

Company Overview - International Home Retail Limited is primarily engaged in home goods retail, operating brands such as "JHC Japan City," "123byELLA," "DollarMart," "CityLife," "Stationery Generation," "Kitchen Joy," "Japan Home," and "JHC Online Shopping" [1] - The company operates through three business segments: retail, wholesale, and franchising [1] Shareholders and Management - The total share capital of International Home Retail is 724.02 million shares, with Hiluleka Limited holding 45.24% [1] - Founders Liu Baihui and Wei Lixia have managed the company since its inception in 1991, ensuring stable operations [1] Historical Development - Founded in 1991, the first store opened in North Point, Hong Kong [2] - Transitioned from a "ten-dollar store" to a "home goods specialty store" in 2001, expanding product offerings [2] - Acquired various brands and expanded retail networks, including significant acquisitions in Singapore and Macau [2][3] Main Business Analysis - **Brand Overview**: - "Japan City" focuses on essential home goods at mid to low-end prices [2] - "123byELLA" targets young adults with trendy home and decor items [3] - "CityLife" caters to high-income families seeking convenience [3] - "Stationery Generation" serves students with various stationery and small toys [3] - **Product Procurement**: - The company sources from over 650 suppliers across 13 regions, including Japan, Korea, and the U.S. [4] - Subsidiaries in mainland China and Taiwan handle local procurement [4] Financial Analysis - Revenue for the fiscal year 2025 was HKD 2.537 billion, a decrease of 5.59% year-on-year [5] - Profit attributable to shareholders was HKD 47.727 million, down 52.78% year-on-year [5] - Cash and cash equivalents stood at HKD 285 million, a decrease of 15.94% [5] Investment Highlights - The company maintains a relatively strong cash flow, with cash and cash equivalents of HKD 285 million [5] - A high dividend yield of 11.29% is noted, indicating potential returns for investors [5]

Core Insights - JD MALL (Beijing South Third Ring Store) is the largest store in China and the first in Beijing, featuring a blend of traditional culture and modern technology [1][3] - The store spans 78,000 square meters and offers an immersive shopping experience with a full range of products and scene-based services [1][3] Group 1: Store Features - The store integrates over 30 immersive 1:1 real-life smart experience halls, catering to personalized needs by replicating real home scenarios [3] - It includes a diverse range of commercial forms across seven floors, featuring over 200,000 product types, including home appliances, home decor, 3C digital products, leisure, and outdoor activities [3][4] Group 2: Unique Offerings - The e-sports digital experience area features top brands like Apple, Huawei, and Razer, providing customized high-performance gaming setups [4] - The food and baking experience area allows consumers to engage in DIY baking with the latest trendy appliances and interact with professional baristas [4] Group 3: Specialized Services - The laundry care center includes top brands like Casarte and Haier, offering free "clothing care laboratory" services for high-end laundry and leather care [6] - The store features a unique exhibition hall designed by a national-level embroidery inheritor, inspired by traditional architecture, providing a distinctive visual experience [6] Group 4: Cultural and Family Engagement - JD MALL has initiated an external leasing model, attracting the National Library bookstore to create an immersive cultural space for reading, art, and social interaction [7] - A large children's playground has been developed in collaboration with Le Lifang, providing educational and entertaining experiences for families [7]