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携手中国高铁,中信百信银行“信心号”品牌专列全国启程
Jin Rong Jie· 2025-12-31 07:57
Core Viewpoint - The launch of the "Confidence Train" by Citic Baixin Bank symbolizes the integration of financial confidence into the travel experience, aiming to support families and individuals during the New Year season [1][3]. Group 1: Brand Promotion and Activities - The "Confidence Train" is part of Citic Baixin Bank's efforts to deepen its brand concept of being "the people's confidence bank" through innovative practices in travel scenarios [1]. - The train features exclusive QR codes on seat headrests, allowing passengers to participate in activities and apply for personal credit products conveniently [3]. Group 2: Financial Products and Services - Citic Baixin Bank has launched personal consumption credit products, offering up to 300,000 yuan, to support new citizens in their daily financial needs [4]. - The bank has developed a "Business Loan" product tailored for small and micro enterprises, providing online, no-collateral loans with quick approval times to address common financing challenges [4]. - A diverse product matrix in wealth management is available, including guaranteed deposit products and flexible investment options, catering to various risk preferences [4]. Group 3: Commitment to Inclusive Finance - As the first state-controlled digital bank in China, Citic Baixin Bank emphasizes its responsibility in promoting digital inclusive finance, aiming to support the growth of new citizens, small businesses, and family wealth [5]. - The bank's strategy focuses on breaking service barriers through digital innovation, reinforcing financial confidence as a foundation for pursuing a better life [5].