Workflow
暖城多味系列产品(含阿尔巴斯羊肉
icon
Search documents
蒙浙携手破局乡村经营 看鄂尔多斯如何唤醒“暖城”乡村活力
Core Viewpoint - Ordos is facing challenges in rural development, including traditional development paths, weak product sales, and a lack of talent. The city is adopting an innovative approach by leveraging experiences from Zhejiang to revitalize its rural areas [1][3][6]. Group 1: Rural Development Initiatives - Ordos has launched a comprehensive rural management initiative, inspired by the "Ten Million Project" to promote high-quality rural revitalization and urban-rural integration [3][6]. - The city recognizes the need for a tailored development strategy, emphasizing that rural revitalization is a mandatory task rather than an option [3][9]. Group 2: Collaboration with Zhejiang - Ordos is collaborating with teams from Zhejiang to implement the "Ten Million Project" experience, focusing on rural management and revitalization [5][6]. - The city has organized multiple study tours for local agricultural leaders to learn from successful rural management practices in Zhejiang [6][8]. Group 3: Innovative Approaches - Ordos is shifting from merely providing financial support to fostering self-sustaining rural economies through brand operation and local leadership development [8][9]. - The city is exploring new economic models, such as photovoltaic agriculture and ecological theme ranches, to convert environmental efforts into economic benefits [9]. Group 4: Branding and Marketing - Starting in 2023, Ordos is developing the "Warm City Multi-Taste" regional public brand for agricultural products, focusing on standardized production and brand management [9][10]. - The city plans to innovate its marketing strategies by creating themed restaurants and integrating dining experiences with tourism, generating significant revenue [9][10]. Group 5: Talent Development - In 2025, Ordos will implement talent recruitment initiatives to support rural revitalization, including partnerships with universities to train specialized agricultural talent [12][13]. - The city aims to cultivate local entrepreneurial teams and enhance governance structures to stimulate rural development [13].