Financial Performance - The company achieved a revenue of 763,246,752.25 CNY in 2024, representing a year-on-year growth of 18.50% [17] - Net profit attributable to shareholders, excluding non-recurring gains and losses, was 93,369,492.16 CNY, up 88.56% year-on-year [17] - Basic earnings per share increased by 55.00% to 0.62 CNY [17] - In Q1 2025, the company reported a revenue of 199,632,001.56 CNY, a 19.68% increase year-on-year, with a net profit of 32,035,895.39 CNY, up 40.49% [9] Product and Market Strategy - The sales proportion of mid-to-high-end products reached approximately 44% in 2024 [2] - The company focuses on product series diversification and global localization as its main operational strategies [6] - The company plans to enhance its product structure and localize its offerings to improve gross margins [2] Research and Development - R&D investment totaled 26,356,800 CNY in 2024, an increase of 18.09% compared to the previous year [10] - The company aims to develop new products and improve product structure to enhance market competitiveness [13] Market Position and Competition - The company holds a leading position in the domestic thermal transfer ribbon industry, with significant market share in mid-to-high-end products [4] - The company has established barriers to entry in the industry, making it difficult for new competitors to gain market share [5] - The company is actively expanding its market presence in Southeast Asia, with subsidiaries established in Vietnam and Thailand [15] Future Outlook - The company aims to become a global leader in the thermal transfer ribbon industry, focusing on product innovation and channel development [6] - The expected return on investment for the new production line project is 14.87%, with a payback period of 8.33 years [15] - The company is committed to addressing uncertainties in overseas markets by diversifying its international market presence and enhancing domestic market development [12]