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非遗茶香润武隆 匠心传承助振兴 ——重大学子调研武隆高山茶非遗技艺传承新路径
Zhong Guo Shi Pin Wang· 2025-07-24 11:27
Core Insights - The article highlights the integration of traditional craftsmanship with modern industry in the context of rural revitalization through the production of Tongzi Shuangfeng high mountain tea in Chongqing [1][6]. Group 1: Company Overview - Chongqing Mushi Agricultural Development Co., Ltd. is recognized for its high-quality tea produced in a unique environment characterized by significant temperature differences and mineral-rich soil, which enhances the tea's amino acid content and distinctive "orchid fragrance" [1]. - The company adheres to organic farming standards and has maintained national organic certification for five consecutive years, ensuring high-quality tea leaves through strict "no ground picking" practices [1]. Group 2: Employment and Economic Impact - The "company + cooperative + farmer" model employed by the company not only guarantees tea quality but also boosts local employment, with farmers earning nearly 200 yuan per day during the tea-picking season [2]. Group 3: Challenges and Future Plans - Despite winning prestigious awards like the "China Tea Cup" Special Gold Award, the company has yet to achieve profitability due to the high costs associated with organic farming and manual processing [6]. - The company plans to develop a "1+1+N" tea tourism integration model, leveraging local resources to combine tea cultivation with outdoor activities, wellness retreats, and educational experiences, aiming to enhance its market presence and economic viability [6].