武隆苕粉

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围绕苕粉打造全球影响力地域品牌 重庆市武隆区构建10亿级产业集群
Sou Hu Cai Jing· 2025-08-25 05:10
中国发展网讯 日前,长江上游经济中心重庆市的武隆区举行了一场关于"中国火锅苕粉之乡"的品牌大会。该次大会透露,重庆市武隆 区正在打造具有全国乃至全球影响力的地域品牌,围绕甘薯全产业链发展,通过"基地-加工-品牌-市场"四维驱动构建10亿级产业集 群,并计划建设1个甘薯全产业链发展体系,培育10家龙头企业。 今年4月份,武隆被世界火锅产业联合会授予"中国火锅苕粉之乡"称号,标志着武隆的苕粉产业正式走向全国。 当前,武隆区正围绕"武隆苕粉、武隆火锅苕粉、武隆烧烤苕皮"等产品推进地方生产标准制定,鼓励经营主体制定企业标准,以标准 化确保产品质量。 接下来,围绕"中国火锅苕粉之乡"这一品牌,重庆市武隆区将按照"政府引导、市场主导、企业主体、多方协同"的原则,积极提升品 牌影响,深入挖掘苕粉历史渊源、工艺特色和地域文化内涵,并统一"中国火锅苕粉之乡"标识,创新开发"苕粉制作体验"等文旅项 目,真正让武隆的"火锅苕粉"成为代表地方特色、承载文化内涵、享誉全国乃至全世界的一个"金字招牌"。(李永顺/文 武隆区宣/图) 重庆市武隆区"中国火锅苕粉之乡"品牌大会 现在,武隆区已建成3座淀粉加工厂,年加工能力达5万吨,苕粉加工年 ...
“618”电商热浪起 “寻味武隆·云端盛宴”绘就乡村振兴新画卷
Sou Hu Cai Jing· 2025-06-14 14:28
Core Insights - The "618" e-commerce event has sparked consumer enthusiasm, coinciding with the launch of the "Taste Wulong · Cloud Feast" rural revitalization public welfare live streaming month [1] - The live streaming activities involve 18 local hosts promoting agricultural specialty products, linking rural revitalization, tourism, homestays, and high-speed rail opportunities [1][2] Group 1 - The live streaming lineup includes national e-commerce public welfare ambassadors, local village leaders, and individuals with unique experiences, showcasing the local culture and products [2] - Hosts provide detailed insights into agricultural products, share rural tourism experiences, and narrate stories of homestay transformations, leveraging the connectivity of high-speed rail to promote "Wulong elements" [2][3] - Each live stream serves as a promotional event for local specialties, with products like "yangjiao bean curd" and "Wulong sweet potato flour" gaining exposure [3] Group 2 - The promotion of rural tourism and homestays is emphasized, with hosts showcasing the natural beauty of Wulong through live tours [3] - The high-speed rail's connectivity is frequently mentioned, with "traveling to Wulong by high-speed rail" becoming a key theme, linking transportation convenience with rural development [3] - The collaboration of local hosts during the "618" e-commerce wave aims to create a synergy of "agriculture-tourism integration + high-speed rail empowerment," enhancing both the hard and soft strengths of rural revitalization [3]