比亚迪智能驾驶系统

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“比亚迪的资源不支持搞内部 ‘赛马’,只能去跟外部竞赛”
虎嗅APP· 2025-07-30 10:13
Core Viewpoint - BYD understands the necessity to maintain competitiveness and influence through technology as the market evolves and competition intensifies [1][2]. Group 1: Market Performance - In the first half of the year, BYD achieved total sales of 2.146 million vehicles, a year-on-year increase of 33% [1]. - Passenger vehicle sales grew by 31.5%, while overseas sales surged by 118.2%, and domestic market growth was 18.9% [1]. - The slowdown in domestic market growth is attributed to the scale effect, with BYD's retail share exceeding 15%, and increased competition from rivals [1]. Group 2: Focus on Intelligent Driving - Intelligent driving is identified as a critical area for BYD's future development, with Wang Chuanfu emphasizing its importance for brand elevation and profit enhancement [3]. - The New Technology Institute, responsible for this focus, has expanded its intelligent driving team to over 5,000 engineers, contributing to a total of over 16,000 engineers in the institute [4][20]. Group 3: Safety and Consumer Perception - BYD's core philosophy for intelligent driving is centered on safety, aiming to reduce driving fatigue and traffic accidents [9]. - The company acknowledges the heightened consumer anxiety regarding the safety of new energy products and emphasizes that intelligent driving technology cannot fully replace human driving, especially in complex urban environments [9][10]. Group 4: Technological Development and Data Utilization - BYD is committed to continuous exploration in intelligent driving technology, ensuring that new models must outperform existing ones before being launched [13]. - The focus is on high-quality data collection rather than sheer volume, with efforts to gather data from specific driving scenarios to enhance model capabilities [15]. Group 5: Ecosystem Collaboration - BYD maintains an open collaboration approach with leading algorithm companies while emphasizing the importance of in-house capabilities to guide vehicle design and intelligent processes [17]. - The company is exploring long-term partnerships to ensure clear division of labor and mutual benefits in technology development [17]. Group 6: Resource Allocation and Competition - The New Technology Institute's current size meets the demands for scaling across all product lines, with a balanced distribution of engineers across various teams [20]. - BYD does not support internal competition but focuses on competing with external industry leaders, ensuring that all teams work collaboratively towards common goals [22].