Core Viewpoint - The first Greater Bay Area Pet Industry Annual Ceremony aims to explore the integration of "media + pets" and promote the development of the pet and aquatic industries in the region, which is seen as a trillion-dollar market opportunity [2][3][11]. Group 1: Event Overview - The inaugural ceremony took place on October 31 at the Guangdong Rural Revitalization Cultural Service Industry Park, gathering experts, industry representatives, and business leaders [2][3][7]. - The event is positioned to become the "Oscar" of the pet and aquatic industries, focusing on collaborative development [5][6]. Group 2: Market Potential - The pet economy in China has surpassed a trillion yuan, with the Greater Bay Area having a pet ownership penetration rate of 23.5% [16][17]. - Cities like Shenzhen and Guangzhou have an average annual spending of over 4,000 yuan per pet, with high-end medical and smart products experiencing a growth rate of 92% [17][18]. - The Greater Bay Area houses 44% of the country's pet-related enterprises, indicating a strong market foundation [18]. Group 3: Industry Development - The region is recognized for its early development in the pet industry, with Guangdong being one of the first provinces to establish a provincial pet association and leading in pet medical technology [22][24][25]. - The integration of technology and the pet industry is accelerating, with innovations such as smart feeding devices and water quality monitoring systems being developed [27][29][30]. Group 4: Ecosystem Building - The ceremony aims to address industry pain points such as information asymmetry and resource fragmentation through a "media +" approach, creating a comprehensive industrial ecosystem [36][38][39]. - Key initiatives include expert forums, the release of a development white paper, and innovation competitions to foster collaboration between academia and industry [42][43][45]. Group 5: Marketing and Branding - The event features a marketing carnival that combines online and offline activities to enhance brand visibility and sales conversion [48][49][51]. - Awards will be presented to establish industry benchmarks and encourage the launch of new products and professional training [53][55]. Group 6: Future Outlook - The "media + pets" model is expected to further enhance the clustering effect of the pet and aquatic industries in the Greater Bay Area, injecting new vitality into the sector [57][75]. - The event aligns with the "Media + Empowering High-Quality Development of the Guangdong Animal Husbandry Industry Action Plan (2025-2027)" to promote diversified and high-quality growth in the pet industry [61][63].