Group 1 - Xi'an is launching a series of cultural and tourism activities themed "Xi'an Year, Most Chinese" with a comprehensive "1+6+5+N" activity system, featuring over 150 events across six categories to stimulate the Spring Festival tourism market and boost the local economy [1] - Xi'an MixC is promoting a quality consumption scene with the theme "Journey to the West, Gathering in Chang'an," offering exclusive benefits for visitors, including a no-reservation access to the "Tree of Life" for those with travel or cultural consumption vouchers [1] - Various districts such as Laochenggen G Park and Longfor Xinyuehui will host themed events like "Crystal Dream Fairy Tale Season" and "Lights Ignite New Year, Poetry of Chang'an," integrating commercial consumption with cultural tourism experiences [1] Group 2 - The Qujiang Flying Theatre in the Great Tang Night City is enhancing the cultural tourism experience with immersive flying performances using 180-degree dome projection and holographic technology, allowing visitors to "fly over Tang poetry Chang'an" [2] - The Great Tang Furong Garden is hosting an immersive lantern festival themed "Thousands of Lights Reflecting Chang'an," featuring 39 themed lantern groups and over 300 Tang poems transformed into light and shadow displays [2] - Xi'an is leveraging policy support and platform collaboration for tourism consumption, partnering with major platforms like Tongcheng Travel and Douyin for joint marketing efforts, including promotional pages and live-streaming sales to create a closed-loop for consumer conversion [3]